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    Ellie Krupnick

    Ellie Krupnick

    Senior Editor of Viral Content and Strategy, The Huffington Post

  • Here's What Everyone Who Doesn't Care About Soccer Is Thinking During The World Cup

    For nearly four placid years at a time, Americans who don't care about soccer peacefully coexist with soccer fans, joining together in harmony for food and drink without ever having to hear about the relative merits of Messi and Ronaldo. The madness starts to take a grip and soccer agnostics find themselves among droves of true believers. If you're an apathetic World Cup viewer, here is what your life has probably looked like for the past few weeks.

  • These Burly Arm Wrestling Champs Battled... Then They Warmed Our Hearts

    The world of pro arm wrestling is a close-knit one. Many of the wrestlers -- or "pullers" -- know one another and their families from tournaments (and now from the AMC show, "Game of Arms"), and they often reunite at matches across the country. While they pull no punches, so to speak, when facing off across the table, there is real camaraderie outside of the matches.

  • Yes, Professional Arm Wrestling Is A Thing -- And It's Awesome (PHOTOS)

    Then you might not know about the world of professional arm wrestling. The skill that you spent your childhood honing is indeed a professional sport, complete with its own organizing bodies (including the World Armwrestling League, or WAL), its own rule book and, yes, its own professional competitions. One of those pro tournaments,?the "BIG MONEY, BADA$$ SERIES,"?is coming to Las Vegas this weekend, bringing with it hundreds of strong-armed pro wrestlers -- or "pullers," as they're called -- and their devoted fans.

  • Farewell To Jessica McClintock, The Name Behind Four Decades Of Perfect Prom Dresses

    After?40+ years of providing teenage girls?with just-fancy-enough, just-tulle-lined-enough prom dresses, you've shuttered your line for good. You were our introduction to strapless dresses, our testing ground for colorblocking. No zebra print or cutouts or questionably placed sequins -- these were classic dresses that "showed off our shape," as our mothers would say when we waltzed out of the department store dressing room.

  • REPORT: Prince Harry And Cressida Bonas Are Over

    It's been three full years?since his brother made it to the altar, but Prince Harry seems to be farther from marriage than ever. People reports that the British prince and his girlfriend of over a year,?Cressida Bonas,?have split up.

  • You Might Have Forgotten The BP Oil Spill, But These Animals Haven't

    It's been four years since BP's Deepwater Horizon oil rig exploded in the Gulf of Mexico, killing 11 workers and sending more than 200 million gallons of crude oil gushing into the water. The public outrage has largely died down, as have?the EPA restrictions on federal contracts for BP. The long-term impact of oil spills, unfortunately, reflects a sobering reality that we can expect to see for years;?wildlife in the Prince William Sound has not fully recovered?from the Exxon Valdez oil spill 25 years ago, and?pollution from a 1969 Cape Cod?oil spill was still detected as recently as 2010.

  • Let's Be Honest: Rory Gilmore Was Kind Of The Worst

    How is it that the daughter of TV's awesomest mom was actually no fun at all?

  • 136 Songs Your Kids Will Love (That Won't Drive You Insane)

    Basically, Pharrell's "Happy" is the best thing to happen to car rides since books on tape.

  • President Obama Shops For His Family At Gap: 'The Ladies Will Be Impressed By My Style Sense'

    President Obama has been looking a little more stylish lately?(hello, Canadian tuxedo!), and now we know why: He's taken an interest in shopping. On Tuesday, POTUS made a stop at the Gap on East 42nd Street and Third Avenue in New York City, telling a sales associate he was on a mission for Michelle, Sasha and Malia. According to the pool report, Obama remarked, "I think the ladies will be impressed by my style sense," (not realizing that Gap isn't, y'know, Zara).

  • WATCH: Slovenia's Top Olympic Athlete Is Also A Pop Star

    Tina Maze of Slovenia got the world's attention on Wednesday when she tied Dominique Gisin of Switzerland for a gold medal in women's downhill alpine skiing. But while they shared a spot on the podium, Maze does have one awesome leg up on Gisin: She's also a pop star. At least according to NBC, which touted Maze's local celebrity status on-air leading up to her final run on the downhills.

  • VIDEO: What Every Sport Would Sound Like If Scott Hamilton Was The Announcer

    Scott Hamilton made a splash at the 1984 Winter Olympics in Sarajevo by winning a gold medal in figure skating. Hamilton has been a skating commentator for major TV stations since his skating days, and fans get to know his exuberant style every time the Winter Olympics come around.

  • PHOTOS: The Wildest Sochi Olympics Wipeouts

    The athletes may be bundled up, but these 2014 Winter Olympics in Sochi are some of the warmest in memory... and it's getting in the way of the sports. "It was pretty warm snow and I don't think I adapted to it well,"?American skier Stacey Cook told the AP. Cue the wipeouts.

  • This 15-Year-Old Skater Can Bend Her Body In Ways We Didn't Know Were Possible

    If you didn't catch any of the Olympics on Sunday, you missed the chance to witness Julia Lipnitskaia, the 15-year-old figure skating phenom from Russia, do things we've never seen another human do. In two jaw-dropping performances, each contributing to Russia's gold medal in the new figure skating team event, Lipnitskaia twisted her arms and legs around herself -- while sliding on icy metal blades -- in configurations that would put Cirque du Soleil to shame. Her impressive free skate and short program showings, witnessed by stadiums filled with her own fellow Russians (including President Vladimir Putin), earned her the attention of the world...

  • PHOTOS: This Speed Skater's Victory Kiss Is Worthy Of Its Own Gold Medal

    Charles Hamelin of Canada reprised a special moment on Monday at the Winter Olympics... and not just when?he skated his way to yet another medal in speed skating. Hamelin followed his gold medal finish on the short track with a swoon-worthy embrace of his girlfriend, Marianne St-Gelais, stretching over the track barrier to grab a victory smooch. It was a picture-perfect recreation of?the same viral moment from 2010, when he kissed St-Gelais after winning the 500 at the 2010 Winter Olympics in Vancouver.

  • The 15 Most Unforgettable U.S. Olympic Figure Skating Performances

    Triple salchow, double toe loop, triple axel -- amateur viewers of Olympic figure skating probably don't know the difference, but everyone can recognize something spectacular. As the 2014 Winter Olympics in Sochi are about to begin, these are the on-ice moments that still set the standard for figure skating perfection. 19-year-old Hamill rose above expectations to win gold with this final skate in Innsbruck, Austria, ending the performance of a lifetime with her signature "Hamill camel" move, a camel spin into a sit spin (at 3:56).

  • Christie Brinkley Reminds Us That Being Youthful Has Nothing To Do With Age

    You'd probably never assume?Christie Brinkley?is turning 60 this Sunday just by looking at her. The mag has put the blonde bombshell on its latest cover?with the idiot-proof headline, "Christie At 60!" Brinkley's sporting an aqua swimsuit and that signature blonde hair, which?she happily admits consists mostly of extensions. "Literally, it's just click, click, click," she once told us about the clip-in pieces.

  • PHOTOS: Michelle Obama's State Of The Union Dress Is A Conservative Alaia

    Mrs. O has worn Alaia often throughout her husband's two terms, including?a terracotta drop-waist dress at a 2011 visit?to the Martin Luther King Jr. Memorial in Washington D.C. and?a long powder blue gown at the Nobel Peace prize banquet?in Oslo in 2009. On the other hand, wearing an Alaia gives FLOTUS a chance to utter?that famous "Clueless" line. @HuffPostStyle @FLOTUS can't you just see Michelle saying "you don't understand, this is an Alaia"?

  • Study: Shopping Can Actually Reduce Your Sadness

    There is much anecdotal evidence to support both sides (in fact, we often conduct our own research on the matter on weekends). In a paper entitled?"The Benefits Of Retail Therapy: Making Purchase Decisions Reduces Residual Sadness"?in the Journal of Consumer Psychology, professors out of the University of Michigan argue that shopping can actually reduce our sadness. As the authors explain in their abstract, "Sadness is strongly associated with a sense that situational forces control the outcomes in one's life." Thus shopping, by restoring control over one's situation, can reduce sadness.

  • REPORT: Anne Hathaway Breaks Up With Rachel Zoe

    The Hollywood Reporter's fashion section Pret-A-Reporter reports that?Anne Hathaway is no longer a client of Rachel Zoe's, who is arguably the most famous celebrity stylist in Hollywood. Anne's Sundance style has been noticeably relaxed, slouchy, dark and heavy on the menswear, like?this pleated green two-piece suit.

  • Jamie Dornan Does His Best Christian Grey In Sexy New Ads

    If you told us you're not at all curious what the "Fifty Shades Of Grey" movie is going to look like and that you don't care which actor is playing Christian Grey, we'd definitely suspect you of lying. Then we'd turn and show you these photos.?Jamie Dornan, the hunk chosen to play Mr. Grey in the film adaptation, is the star of?Hogan's Spring 2014 campaign, and he's giving his best smoldering look in the pics. The 31-year-old Irish actor?actually signed with Select Model Management?about a decade ago and scored several campaigns, including a Calvin Klein shoot with Kate Moss and an Asprey campaign with Keira Knightley, who he ended up dating for two years afterward.