CoverGirl Launching ‘Star Wars’ Makeup Collection with Pat McGrath
“Star Wars Episode VII: The Force Awakens” may not hit theaters until December 18, but anticipation is already high and the brand collaborations are in full force. You can expect to see Star Wars branding everywhere from Subway to Verizon, but there’s one collab you can’t miss: Star Wars for CoverGirl. Because, yes, women (like me) love Star Wars, and the beauty looks are a big part of it.
The cosmetics brand’s global creative design director and makeup legend Pat McGrath has created six eye-catching beauty looks inspired by the upcoming Star Wars film — some from the light side and some from the dark side. Each look is based on the iconic characters and themes we’ve come to know and love and created with a new limited-edition collection. The collection consists of six lipsticks, three nailpolishes, and 10 mascara which range from everyday hues to daring shades perfect for cosplay. Even better: The products are adorned with memorable phrases from the films like, “Do. Or do not. There is no try.”
All products will be available online on September 4th (may the 4th be with you) and in stores nationwide mid-September for a limited time, with suggested retail pricing ranging from $5 to $8. You can share your looks on social media by tagging @CoverGirl with hashtag #BeautyForce. Click through the gallery to see the full collection.