Jared Leto Joins the Rainbow Hair Club

It’s safe to say the rainbow hair color trend isn’t going anywhere. Over the last year, celebs have been quick to jump on the vibrant trend, sporting everything from green to hot pink locks. The most recent member of the club? Jared Leto, who swapped his green Suicide Squad locks for hot pink at the MTV Video Music Awards.

If you're thinking about bold color, keep in mind the process of going colorful tends to be a lot easier for natural blondes. Brunettes may have a little more trouble achieving a vibrant shade like indigo, and are better candidates for a bright red or aubergine. “You have to lift the hair up to the point where it would be light enough to show the color,” says Jeffrey Tam, a colorist at Frédéric Fekkai in New York City. “If it’s not light enough, the color will be very dull.”

With these vibrant hair colors, you’ll likely need to touch up your dye every two weeks, depending on how often you wash it, since these shades tend to fade fast. And frequent use of chemical dyes does come with a price. “Over time, the process can be extremely drying,” says Tam. “The hair can become more porous because you are removing all the natural pigment.” Environmental factors like staying out in the sun, or chlorine from a pool can cause the color to fade faster.

McCarthy isn’t the first star to experiment with vibrant color over the last year and she definitely isn’t going to be the last. Katy Perry, Nicole Richie, Kelly Ripa and Rita Ora—to name a few—have all jumped on the colorful hair bandwagon. Considering vibrant locks? Check out some of our favorite looks for inspiration. Whatever you do, don’t forget a hair mask!

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