‘9-1-1’ Season 8 Premiere Buzzes Toward 10M Cross-Platform Viewers In 7 Days
EXCLUSIVE: Buzz for the latest season of 9-1-1 is still growing ahead of Thursday night’s new episode.
The Season 8 premiere has now amassed 9.8M viewers after seven days of multi-platform viewing, according to ABC’s internal data. That’s a 106% increase from the live + same-day audience of 4.8M.
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It’s also nearly a 20% lift from the three-day audience, which was already up to 8.27M. That’s to be expected, as 9-1-1 has a fairly dedicated swatch of viewers who tune in weekly — and who are likely to want to catch the episode before they get spoiled. The episode’s audience will most likely continue to grow in the 30-day window, albeit much slower than that initial uptick.
In linear only, the episode managed 6.8M viewers within the seven-day window, meaning that about 3M came from streaming.
In the 18-49 demographic, the Season 8 premiere is up to a 1.95 rating, marking a 359% increase over the same-day 0.42. ABC says that, after seven days of linear viewing, 9-1-1 remains the top broadcast drama of the season among adults 18-49 with a 0.75.
Ryan Murphy’s reign over ABC’s Thursday lineup continues with Doctor Odyssey, which is still performing strong. In linear viewing, the premiere episode is up to 5.96M viewers. However, as Deadline previously reported, Disney says the premiere had nearly 14M cross-platform viewers within its first week, indicating that a large majority of its viewership is coming from streaming.
New episodes of both series air Thursday night on ABC. Watch a promo for Doctor Odyssey below.
On 9-1-1, Athena’s only chance of surviving and saving everyone on the flight is to attempt to land the plane before it crashes and call on the 118 for help. As for Doctor Odyssey, Plastic Surgery Week on The Odyssey brings new faces and fresh features to be carefully maintained by the medical team. Meanwhile, when the owner’s wife comes on board, Capt. Massey must juggle charm and skillful dodging to sidestep her advances.
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