CBS EVP Marketing Anne O’Grady Exits After More Than 30 Years
Click here to read the full article.
EXCLUSIVE: Another veteran CBS executive is leaving the company, now part of ViacomCBS.
CBS’ EVP Marketing Anne O’Grady is exiting after more than three decades at the network. Her last day is today.
More from Deadline
Kether Donohue & Sara Rue Join CBS Comedy Pilot 'B Positive' From Chuck Lorre & Marco Pennette
CBS Communications Chief Dana McClintock To Exit This Summer After 27 Years At Company
O’Grady’s departure is believed to be her decision and not part of the recent second round of layoffs at the newly re-merged ViacomCBS. It comes amid a changing of the guard in CBS’ marketing department.
In September, Amazon Studios’ Mike Benson was named President and Chief Marketing Officer of CBS Corp., with CBS’ long-time President of Marketing George Schweitzer becoming Chairman, CBS Marketing. At the end of the 2019-20 broadcast season, Schweitzer will segue to a new role as a special advisor to the company, with Benson firmly taking the top marketing post.
O’Grady joined CBS as Manager, Promotion Marketing in September 1989. She has been climbing the ranks since and was named EVP in 2004. A key member of Schweitzer’s team and the marketing campaigns that helped CBS’ rise to the country’s most watched network, O’Grady oversaw experiential marketing, creative services, multi-platform marketing and special events. She is leaving the company to pursue other opportunities.
Best of Deadline
Hong Kong Filmart Postponed Due To Coronavirus Fears; Event Moves Two Weeks Before Toronto
Peacock Programming: List Of NBCUniversal Streaming Service’s Series, Films, Sports, News & More
Stan Lee's Legacy: Ranking The Hollywood Heroes Co-Created By The Marvel Comics Icon
Sign up for Deadline's Newsletter. For the latest news, follow us on Facebook, Twitter, and Instagram.
