Chick-Fil-A Is Greasing It’s Way Into The Streaming Business
Hot news is coming from popular eatery, Chick-fil-a by way of original TV programming. The bun and breast company has announced that they are getting into the streaming business.
The popular fast-food chain is bringing its own slate of original programming to an in-house platform.
Consistent with Chick-fil-a’s overall family-friendly branding and conservative messaging, some of the productions will be unscripted projects. Deadline reports that the brand will also utilize licensing for shows and popular programming with an established audience.
It’s being reported that the average budget per 30-minute episode is $400,000 with plans to launch later this year. Scripted programs and animated shows will also have a prominent presence on the platform. This is in addition to plans which include a 10-episode gameshow.
Several non-entertainment entities have gotten involved in the streaming business, but McDonalds in the 1960s began producing original content under McDonaldland TV which was a series that had 246 episodes.
AirBnB produced Gay Chorus Deep South, which debuted on MTV. The rideshare program Lyft produced Lucky Lyft, a game show hosted by Bob the Drag Queen.
The streaming platform won’t be the Chick-fil-a’s first foray into original programming, they’ve created Stories of Evergreen Hills, a short-animated series.
The company is headquartered in College Park, Georgia but the first restaurant was opened in 1967 in the Greenbriar Mall in Atlanta, GA. Chick-fil-a has over 3000 stores throughout the United States.
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