Grammy winner Lainey Wilson to perform at 2024 People's Choice Awards in California
Lainey Wilson's emerging superstardom will soon expand to Santa Monica, California, the home of 2024's People's Choice Awards.
The annual event airs live on Feb. 18 at 8 p.m. ET/PT on NBC, Peacock and E! from Santa Monica's 35,000-square-foot Barker Hangar venue.
Alongside her recent Grammy win for best country album and a 2023 victory as the Country Music Association's Entertainer of the Year, Wilson -- the vocalist behind "Heart Like A Truck" among her six No. 1 hits will, alongside iconic "Padam Padam" vocalist Kylie Minogue, perform at the hosted by actor and author Simu Liu ("Barbie," "Marvel's Shang-Chi and the Legend of the Ten Rings").
Insofar as Wilson, she's also one of 16 artists benefitting from the success of 2023's inaugural People's Choice Country Awards. 2024 marks the inaugural year for two new country music award categories: The Male Country Artist of the Year and The Female Country Artist of the Year at the event.
Nominees for The Male Country Artist of the Year include Chris Stapleton, Cody Johnson, HARDY, Jelly Roll, Kane Brown, Luke Combs, Morgan Wallen, and Zach Bryan. Wilson joins Ashley McBryde, Carly Pearce, Carrie Underwood, Gabby Barrett, Kelsea Ballerini, Megan Moroney and Shania Twain as nominees for The Female Country Artist of the Year.
Wilson's growing success will include being seen by an estimated 200 million viewers in a Coors Light commercial during Sunday's Super Bowl 58, a week before the People's Choice Awards.
In the ad, the country superstar is shown covered in ice as the Coors Light Chill Train passes her by at over 900 MPH.
"I was doing a photo shoot with my old trusty guitar and a horse that Coors Light hooked me up with. We had some really cool frosted makeup effects and we got to do a lot of fake snow in my hair and eyelashes and stuff," Wilson told Billboard. "I got to do something that I've never done and got to be creative in different kind of ways, which is always fun for me."
Wilson noted the following to The Tennessean about her recent Grammy win and rising media profile.
"I don't know if I'll ever completely wrap my head around this one tonight. It feels like blood, sweat and tears have led to this moment right here. I'm so proud to be here and be in the same building with so many people I look up to. I'm on cloud nine, but I feel like this is also just the beginning; and that's a very exciting feeling."
Fans worldwide can support their favorite nominee in each of the 45 categories representing movies, television, music and pop culture, including new country, Latin and concert tour categories.
Voting is presently available at https://www.votepca.com.
This article originally appeared on Nashville Tennessean: People's Choice Awards: Lainey Wilson to perform at 2024 ceremony
