Hawai’i Action Drama Rescue: HI-Surf Lands Post-Super Bowl 59 Slot on Fox
Fox is looking to make a literal splash next Super Bowl Sunday, by slotting the freshman action drama Rescue: HI-Surf after the Big Game on Feb. 9, 2025.
As Fox has done with its recent Super Bowl lead-outs (Next Level Chef in 2023, The Masked Singer in 2020), rather than try to launch a brand-new show that night, Rescue: HI-Surf will have already debuted this fall, airing Mondays at 9/8c after 9-1-1: Lone Star Season 5.
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Filmed in O’ahu and hailing from prolific producer John Wells (The West Wing, ER) and EP/writer Matt Kester (Animal Kingdom), Rescue: HI-Surf follows the personal and professional lives of the heavy-water lifeguards who patrol and protect the North Shore of O’ahu, the most famous and dangerous stretch of coastline in the world. Each episode will follow the “dedicated, heroic and adrenaline-seeking first-responders” as they save lives in the difficult and often life-threatening conditions of Hawaii’s Seven Mile Miracle.
The series stars Robbie Magasiva (Wentworth), Arielle Kebbel (9-1-1), Adam Demos (Sex/Life), Kekoa Kekumano (Hawaii Five-0), Alex Aiono (Doogie Kameāloha M.D) and Zoe Cipres (Roswell, New Mexico), with Sea Shimooka (3 Body Problem), Shawn Hatosy (Animal Kingdom) and Ian Anthony Dale (Hawaii Five-0) appearing in recurring roles.
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Asked about the decision to splurge on a Hawai’i-based series (which already has received a six-episode back order), Fox network president Michael Thorn told reporters on Monday morning, ahead of the network’s Upfront presentation to advertisers, “John [Wells] has a reputation for being one of the best producers in television, and specifically to do a show about heavy water lifeguards in Hawaii, the best way to do it is to shoot it on location.
“And it really speaks to our strategy — a programming strategy which is ‘get in business with the best people and take bold, creative swings, while still being able to build a business around these shows,'” Thorn continued. “And to have the opportunity to be in business with John and Matt [Kester], with something that stands out in the marketplace creatively, and being really smart about how you produce it on location…. We’ve been able to find a way to deliver really surprising visceral revenue, great character drama, but at the same time making something that’s responsible for today’s business.”
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