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Jordyn Woods' Response To Criticism Over Her New Clothing Line Is How I Need Brand Owners To Deal With Unhappy Customers All 2023

BuzzFeed
2 min read

Jordyn Woods has responded to criticism over products from her Woods By Jordyn clothing brand that launched this month.

closeup of Jordyn
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The response came after TikTok user, Stella Williams, posted a review calling out Jordan for selling expensive items she said felt "cheap."

Jordyn arriving to an event

Stella said she bought all of the items available on the site so far — three bodycon dresses — totaling $400.

Rachpoot / GC Images

"I've gotta be so for real right now ... It's so bad, I just unfollowed the brand," said Stella. "I would never, EVER have any of my followers spend $123 on these dresses."

closeup of Jordyn
Rodin Eckenroth / Getty Images

"It just feels like a cash grab," she continued. "Not trying to be dramatic, but this stuff is so cheap-feeling. It literally feels like the clearance section of Shein. [It's like they said], 'Hey, let's put on some labels with Woods By Jordyn.'"

closeup of jordyn
Leon Bennett / Getty Images for BET

Stella continued, saying she was "offended" by what she got for what she paid and declared that she was "just done."

jordyn talking during an interview
Noel Vasquez / Getty Images

Once the clips went viral, Jordyn responded in a video, where she first told Stella how "phenomenal" and "great" she looked in the dresses. She then expressed her gratitude for Stella bringing the issue to her attention and giving her the opportunity to hear feedback and find ways to improve.

closeup of jordyn
Valerie Macon / AFP via Getty Images

"I will say, there is a way to be honest and real without bringing other people down or bringing other influencers into it," Jordyn continued. "Opinions are subjective until you've felt the material and you know. Some people are going to love it, and some people are not going to like it, and that's just what it is."

jordyn at an event
Phillip Faraone / Getty Images for Twenty

Jordyn also defended the price point, explaining that higher costs occur when you're not mass producing clothes. "It costs a lot more money to make," she said. "But I do appreciate your constructive criticism. I would love to hear what brands you think provide the quality mesh that you are looking for and ways that I can improve, and we can continue to grow together."

@thestellawilliams

Woods by Jordyn, count your mf days. Be soooo ffr rn. #jordynwoods

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She also posted a separate video modeling some of the clothes and inviting viewers to share their input on future designs.

And that's how you handle constructive criticism! I'm impressed, Jordy!

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