Kelly Rowland Speaks On Viral “Lose My Breath” TikTok Trend And Musical Impact
There are some musical staples that will forever be timeless, and Destiny’s Child’s 2004 hit “Lose My Breath” is one of them. The uptempo track served as the first single from their fifth and final album, Destiny Fulfilled and instantly became a HBCU favorite, thanks to those addictively heavy drums.
20 years later, the hit is still hittin’ as it’s now resurfaced in multiple videos that have come to be known as the viral “Lose My Breath” challenge. The viral trend shows groups of friends hitting a collective, fierce walk-off — as the trio did in the original music video. Many of the videos also show fans hitting the moves in the airport, with their luggage lugging behind before they take-off.
As the challenge has made its rounds online, it’s also made its way to Kelly Rowland — who’s admitted to wanting to be a part of the social media movement. While recently speaking with VIBE for a forthcoming exciting announcement, the “Coffee” songstress spoke on the musically impactful trend and her legacy as a founding member of one of the best-selling girl groups of all-time.
“I want to do it so bad,” she admitted. “I’m going to do it,” she added, while sharing that she had a flight coming up. “I have to just get there in time to do it. What outfit am I going to wear?”
Although fans are homaging the group’s moves, Rowland expressed that they aren’t quite doing it exactly as DC did in the video. “The interesting thing is, to be honest, where they stop — me and the girls didn’t do that,” she said. “They made up a whole new one. On TikTok, I’m going to say, ‘this is how to do it.'”
Speaking on the legacy of not only her own career, but the musical legacy she’s created alongside Beyoncé and Michelle Williams, the Mea Culpa actress basked in how much of a “blessing” it is.
“It’s a blessing, to be honest, and the fact that people still want to dance to it, make TikToks to it, it’s just so cool to me,” she said. “It goes to show how rich our culture is, you know what I mean? You got to think about the origin of that — which are drumlines … HBCUs and how important that is. So our culture is just so rich and it’s just a gift that keeps on giving.”
See below.
“Lose My Breath” reached No. 3 on the US Billboard Hot 100 in 2004, on the 3x certified platinum album Destiny Fulfilled. It also topped the Billboard Dance Club Songs chart and landed No. 3 and 10 on the Mainstream Top 40 and Hot R&B/Hip-Hop Songs Chart, respectively.
In 2014, Beyoncé spoke on the concept of the Marc Klasfeld-directed video to MTV News, saying, “It’s really a dance-off between a more sophisticated ‘in-fashion’ Destiny’s Child versus a more ‘street’ Destiny’s Child. And in the end a third Destiny’s Child, even more fierce, takes over. It’s a lot of hard work for us because we have to learn three routines for the same song. People will be shocked because it’s different for us. They’ve never seen us really dance.”
Slightly different from the current TikTok trend, the music video opens with Beyoncé, Kelly and Michelle strutting in stilettos and fur coats, before transitioning to wearing burgundy suits and streetwear in an alleyway dance-off.
The dance moves change, going from dainty to raunchy, depending on which Destiny’s Child trio is battling it out at the time. The three sets of identical groups are then joined by male dancers where they go head-to-head in the streets, with the “bougie” Destiny’s Child ultimately strutting away in triumph.
See Kelly Rowland speak on the latest “Lose My Breath” TikTok challenge above and revisit the nostalgic video below.
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