Luke Bryan, Jason Aldean, Kane Brown to headline 2025's Crash My Playa Festival
From Jan. 15-18, 2025, the Moon Palace Cancún, a AAA Four Diamond Awarded resort on the Northeast tip of Mexico's Yucatan Peninsula, will host the milestone 10th anniversary of five-time country music Entertainer of the Year Luke Bryan's Crash My Playa Caribbean concert vacation event.
69 total Billboard country chart-topping hits will be represented via the festival's headliners, Bryan (for two nights), alongside Jason Aldean and Kane Brown, who will make his Crash My Playa debut in 2025.
The event's general on-sale will begin on June 28 at 3 p.m. EDT at crashmyplaya.com. Previous attendees will have early access through an alumni presale starting at 11 a.m. EDT on June 28. Fan club members for Bryan, Aldean and Brown will also be able to purchase presale packages on June 28 at 2 p.m. EDT.
Package prices remain unchanged from previous years.
Bailey Zimmerman, Dustin Lynch, Elle King, Dylan Scott, Jackson Dean, Nate Smith, Tucker Wetmore, Dasha, Ella Langley and DJ Rock have also been announced as appearing at the series of events. Special guests, daily pool parties, and exclusive alumni perks will also be announced.
Moon Palace Cancún also offers activities steps from Crash My Playa's cutting-edge custom concert venue. Guests can relax at the AWE-Spa, play a round at the 27-hole Jack Nicklaus Signature Golf Course, or enjoy the private beach where the concerts occur.
Crash My Playa's history
Bryan describes a decade of Crash My Playa as a "pinch me moment" that represents "hands down one of (his) favorite times on stage — period."
“Reaching the ten-year milestone for Crash My Playa is a testament to the incredible community of fans and artists who come together each year,” said Brett Keber, Partner at Playa Luna. “We’re honored to continue producing this one of a kind vacation experience with Luke in Mexico.”
"We're honored to continue delivering four nights of country music and a one of a kind vacation experience with Luke in Mexico."
Eight years, 10 No. 1 hits and 50 million singles sold into his mainstream country music career, Bryan's 2013-released "Crash My Party" was the fastest-rising release of his career. Extending a song celebrating the virtues of an impromptu "drop everything and drink" type of night with a four-day party event felt like a logical extension of a song into a brand.
From Jan. 23-27, 2015, alongside Florida Georgia Line and Cole Swindell, Bryan headlined a four-day and five-night beach party series at the Barcelo Riviera Mayaon Mexico's Yucatan Peninsula. Kelleigh Bannen, Dustin Lynch, Eric Paslay, DJ Rock and yes, Chris Stapleton — eventually a fellow Entertainer of the Year, but then the co-writer of his 2013 hit "Drink A Beer" — also appeared.
A desire for a singular mega beach concert led to then Philadelphia-based CID Entertainment's CEO and musical destination event organizer Dan Berkowitz to land on a set of Mexican resorts able to deliver what he referred to in 2015 as an "unforgettable, intimate event shared by good people in the sun and sand."
For more information on Crash My Playa’s 10-Year Fiesta, including package options and payment plans, visit crashmyplaya.com.
This article originally appeared on Nashville Tennessean: Crash My Playa 2025: Luke Bryan, Jason Aldean, Kane Brown to headline
