MTV VMAs: Logic & Khalid Perform Suicide-Prevention Anthem ‘1-800-273-8255’ (Video)

Socially conscious hip-hop is back in style.

At Sunday’s MTV VMAs, rapper Logic, singer Khalid, and their featured partner Alessia Cara performed suicide-prevention anthem “1-800-273-8255.” OK, so the title’s not exactly catchy, but the point is for it to catch on. For the uninitiated, 1-800-273-8255 is the National Suicide Prevention Lifeline‘s toll-free number.

As if the song’s message wasn’t powerful-enough on its own, the speech Logic delivered afterward made sure there were no dry eyes at the Los Angeles awards show. The standing ovation the group received was well-deserved — even if Logic did kind of “demand” it.

Also Read: Robert E Lee Descendant, Charlottesville Victim's Mother Denounce 'Racism and Hate' at VMAs

Watch the video above, and share the song with someone who could use some positivity today.

Related stories from TheWrap:

MTV Video Music Awards 2017: 8 Things You Didn't See on TV

MTV Video Music Awards 2017: Complete Winners List, From Taylor Swift to Kendrick Lamar

MTV Video Music Awards 2017: Red Carpet Arrivals, From Nicki Minaj to Katy Perry