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The Hollywood Reporter

The Newest Nike x Jacquemus Collection Stars Serena Williams and Features a Limited-Edition Pair of Air Max 1 Sneakers

Erin Lassner
2 min read
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Nike and Jacquemus are back at it again with hands-down the coolest collaboration of the moment. And if it’s anything like last summer’s collection, it’s bound to fly off the shelves.

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French luxury brand Jacquemus has taken Hollywood by storm, dressing everyone from Gigi Hadid and Emily Ratajkowski to Dua Lipa and Rihanna, with Blackpink’s Jennie Kim even making her runway debut in the Capri show last month.

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shop full collection at nike.com

Now, Nike teams with founder and designer Simon Porte Jacquemus on a collection of ready-to-wear clothing and accessories in the colors of the French flag: blue, white and red (with some hints of silver).

The collection first released a couple weeks back on Jacquemus’s website and is now available to shop in full on Nike.com. Revolve is also stocked up on a good portion of the collection. The campaign is fronted by Serena Williams and stars lots of famous faces, including Central Cee, Manu Rios, Amina Muaddi and Lila Moss.

Serena Williams in Nike x Jacquemus campaign imagery
Serena Williams in Nike x Jacquemus campaign imagery

The limited-edition capsule features the iconic Nike Air Max 1 with a few Jacquemus twists: a square toe, new square and circle Nike Air windows, a mini silver metal swoosh, leather-tipped laces, a pair of round and square keychains and, of course, the Jacquemus logo on the back and tongue. The sneakers come in both solid red and a classic two-tone white, and are offered in unisex sizing. The design duo also made an all-silver version that immediately sold out after Kim Kardashian sported them, but you can still find a few pairs on StockX.

Nike Air Max 1 x Jacquemus
Nike Air Max 1 x Jacquemus

Nike Air Max 1 x Jacquemus

$180 at nike


The collection’s clothing selection features track jackets, track pants, dresses, skirts, bras and tees: all elevated versions of traditional sportswear styles. Plus, the star of the show may very well be the Nike x Jacquemus Le Swoosh Bag, a mini purse with an adjustable strap that’s sold in solid white, navy and red, and retails for $420.

Nike x Jacquemus Swoosh Bag
Nike x Jacquemus Swoosh Bag

Nike x Jacquemus Swoosh Bag

$420 at nike


Shop the full collection at Nike.com before it’s gone for good. Plus, if you’re based in Los Angeles, be sure to check out the Nike x Jacquemus x Nordstrom Pop-Up at The Grove (189 The Grove Dr, Los Angeles, CA 90036) through Friday, July 26 (located right across from Nordstrom).

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