Rihanna Looks Completely Different With Blonde Hair and Fringe Bangs at Fashion Event

Rihanna

Rihanna is sporting a new look—and she's rocking it just as fabulously as, well, every other style she's tried out in the past.

The "Diamonds" hitmaker, who has become known for often switching up her appearance, stepped out this week rocking a bright blonde hairdo with blunt fringe bangs.

In new photos from the FENTY x PUMA Creeper Phatty Earth Tone Launch Party at Tobacco Dock on Wednesday, April 17, in London, England, the mom of two debuted the fierce switch-up, along with a chic ensemble.

Related: Rihanna's Controversial Magazine Cover Gets Heated Reaction Online: 'Why Did She Do That'

For the event, she donned a grey oversized coat worn over a taupe-colored shirt and pants set, paired with her latest release of sneakers in a matching colorway.

The outfit was accessorized with a pair of large tortoiseshell aviator sunglasses, while her beauty look was comprised of bold red lipstick and coordinating crimson-colored nail polish.

As for the fashionable function, the Bajan billionaire was snapped in photos smiling and waving at cameras, as well as signing pairs of shoes.

"When she arrived, the crowd went wild. She looked so incredible, and at first, I didn't realize it was her because of her blonde hair, but as she got closer I saw that it was unmistakably Rihanna," an event attendee told HELLO of the singer's new look.

During the event, she was asked about the possibility of her sons, RZA and Riot, making music with her and their dad, Rihanna's beau, rapper A$AP Rocky, to which she replied, "It's up to them."

But music aside, it's the "Rude Boy" artist's creative vision and business savviness that has catapulted her to the top.

Along with her footwear line with Puma, the nine-time Grammy winner also has a slew of other uber-successful brands of her own: Savage X Fenty, Fenty Beauty, and more.

Next: Rihanna Strips Down to Undies in New Photoshoot Debuting Strawberry Blond Bob