Trick or Treat: This Is the Coolest New Halloween Candy of 2021
This year, Halloween is all about vintage décor, pop culture-inspired costumes and witchcore. But most importantly, the holiday spurs a ton of new candy releases that we can’t wait to sink our fangs into. We’re talking ghoul-inspired chocolates, kitschy treats and all the pumpkin spice goodies. Read on for our 12 favorite sweets of the year that bring both the tricks and treats.
RELATED: The Best Halloween Candy of All Time, Super Scientifically Ranked from Trash to Tasty
1. Hershey’s Kisses Vampire Chocolates
These devilish milk chocolate poppables are oozing with strawberry-flavored crème. Not only is the crimson filling festive, but the purple wrappers are also covered in miniature bats. They’d be a colorful addition to any goody bag, candy bowl or Halloween charcuterie board.
2. Hershey’s Cookies ‘N’ Crème Fangs
Your sugar-loving trick-or-treaters are going to love this vampy twist on the classic candy. While it still stars smooth white crème and crunchy chocolate cookie pieces, each bar has fangs and teeth molded right in. Simply nibble away the excess to “sharpen” your pearly whites.
3. KIT KAT Witch’s Brew
Don’t let the crème coating’s eerie green color fool you—it tastes like marshmallow. Snack on them solo or drive the witch theme home by decorating each pair of KIT KATs with candy eyes and pointy chocolate hats.
4. Werther’s Original Pumpkin Spice Soft Caramels
You’re no doubt familiar with Werther’s chewy caramels. (Their caramel apple variety is a fall staple at our house.) Just a touch of cinnamony pumpkin spice updates the O.G.’s buttery flavor with a hint of warm, spicy fall splendor.
5. Skittles Shriekers
If the phrase “trick or treat” were a candy, it would be this one. Let us explain: Some of the Skittles are standard sour, while others in the pack are super sour, leaving you to munch away at your own peril. Flavors include raspberry, green apple, tangerine, citrus and lime.
6. Reese’s Franken-Cups
If you ask us, Reese’s peanut butter cups are flawless just the way they are—no tweaks necessary. That’s why we love that this festive rendition tastes just like the standard, despite a layer of green-colored crème on the outside.
7. Dove Promises White Chocolate Pumpkin Pie
Think decadent gems of pumpkin-infused white chocolate dappled with crunchy graham-flavored crisps. Hand them out at the end of a classy, grown-up Halloween party (or nosh away to your heart’s content while watching a scary movie).
8. Cookies & Scream M&M’s
Once a Target exclusive, these cookie-spiked M&M’s are scary delicious—and now available everywhere. The white chocolate filling enrobed in dark chocolate and covered in a signature candy shell are designed to remind you of your favorite cream-filled chocolate cookies.
9. GIGANTIC! Smashing Pumpkin
For girls and ghouls eager to dig their claws into a better-for-you candy bar, look no further than GIGANTIC!’s new pumpkin offering. Each bar only contains 7 grams of sugar, but it tastes nothing short of decadent, thanks to plant-based pumpkin caramel, crunchy pecans and ethically sourced chocolate.
10. Turkey Dinner Candy Corn
Consider this hard-to-find treat a rare collectible. Candy lovers everywhere fought to get a bag last year, when it contained the flavors roasted turkey, green beans, cranberry sauce, stuffing, glazed carrots and sweet potato pie. This year, the carrot and sweet potato pie flavors were retired in favor of apple pie and coffee candy corn.
11. Frankford Pumpkin Spice Hot Chocolate Bomb
Hot chocolate bombs were the quintessential stocking stuffer in 2020. This year, we’re not waiting for winter to indulge. The autumnal take on this treat features a pumpkin spice-flavored exterior of Belgian milk chocolate filled with vanilla mini marshmallows. Just pop it in a mug, douse it in hot milk and wait for the chocolate to dissolve into hot cocoa.
12. PEEPS Marshmallow Skulls
We’ve scarfed down plenty of PEEPS ghosts, monsters, pumpkins and cats in our day, and the latest iteration of the famous sugar-coated mallows is skull shaped. Their colorful appearance is reminiscent of sugar skulls, a popular decoration used during Día de los Muertos.
RELATED: 60 Halloween Dessert Ideas, from Totally Spooky to Extra Sweet
PureWow may receive a portion of sales from products purchased from this article, which was created independently from PureWow's editorial and sales departments.