Do you need a college degree to succeed? Here's what the data shows.

College was once widely viewed as a pathway to success, but today only about 1 in 4 Americans say a bachelor's degree is necessary to secure a well-paying job, according to a new survey from the Pew Research Center.

Fifteen years ago, about 3 in 4 people told Pew that a college degree was extremely or very important to get ahead in life. The shift comes as higher education costs continue to soar, with some universities now charging close to $100,000 per year for tuition and other costs.

At the same time, employment opportunities and earnings for young men without college degrees have improved in the last decade, reversing some of the economic damage that eroded the group's fortunes starting in the 1970s.

"Things are looking up for less-educated young men," Richard Fry, senior economist at Pew, told CBS MoneyWatch. Americans' changing views about college could be based on "not just improving labor markets and outcomes for less educated young men, but it's also clear that there is concern about borrowing for college."

Young men with only a high school degree have seen a slight rebound in their earnings since 2014, Pew found. The median annual income for men 25- to 34-years-old without a college degree was $45,000 in 2023, a 15% increase from $39,300 in 2014 when adjusted for inflation, according to Pew's analysis of Census data.

Generation gap

But while less educated young men are doing somewhat better than they were a decade ago, they still haven't caught up with the earnings of older generations of men at the same age in the 1970s. In 1973, young men without college degrees were earning almost $58,000 a year. That means the typical income for this group remains 22% lower than half a century ago, according to Pew.

"If you were a high school-educated young man in the early 1970s, it was more likely you were a member of a trade union, the manufacturing employment was much greater. So, in short, starting in the 1980s things shifted away from opportunities for less educated young men," Fry noted.

"In the grand scheme of things, young, less educated men aren't where they were 50 years ago," he added.

Young women without college degrees have, in some respects, fared better than young men, partly due to their expanding job opportunities. Their earnings have bumped up from about $35,000 annually in 1973 to $36,000 today. But young women with college degrees still earn far more, at about $65,000 per year, Pew found.

More income and wealth for college grads