The 11 New Beauty Products Worth Buying in February

Congrats! We finally made it through January — the first and most dragged-out month of the year, where the last 31 days have felt longer than all of 2019. But here's the good news: February is the shortest and last full month of cold weather before the ice starts to melt and you can swap out your rich, moisture-heavy winter skincare routine for lighter serums and creams.

But while we're still in the midst of winter, beauty brands have dropped a ton of hydrating haircare, makeup, and skincare products to get you through the home stretch. Celebrity hairstylist Kristin Ess has added a collection of nourishing curl products to her best-selling line of affordable haircare, while Fenty Beauty's facial mist keeps skin hydrated and makeup fresh.

Ahead, a complete breakdown of the best new haircare, makeup, and skincare products hitting shelves in February 2020.

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