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House Beautiful

15 Bath Towels So Soft, Every Day Will Feel Like a Spa Day

House Beautiful
15 Bath Towels So Soft, Every Day Will Feel Like a Spa Day

15 Bath Towels So Soft, Every Day Will Feel Like a Spa Day

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The difference between a good bath towel and a bad one is staggering: Most of us would rather just walk around sopping wet than dry off with an itchy, stiff, and stinky linen. When searching for the best bath towel, it's important to invest in a towel that will last through countless wash cycles and cozy enough that you'll stall getting dressed. It's also key to know the moment your towel smells pungeant, it's time to throw it out (even after using a fragrance-heavy detergent). The smell acculmates if the towel lacks absorbency, quick-drying properties, or old.

Luckily there are options to prevent such a conundrum. Whether you're in the market for some new towels or you're starting fresh and want to do some research before you invest in an entire set, we're highlighting the best bath towels for every price point and style. To break down the best of the best, we spoke to experts who have excelled in creating some of our favorite towels, like lush Turkish cotton and high performance functioning must-haves.

Coyuchi's Design Director, Whitney Thornburg explains, "Shoppers should look for 100% organic cotton when seeking a towel that will perform. Most conventional towels on the market are treated with a harsh chemical that helps them feel plush at first, but can actually make towels repel water." In order to test out your towels for chemical softeners, Thornburg suggests touching towels, looking for a waxy or soapy hand feel—similar to how it feels to touch a dryer sheet or other fabric softeners. From affordable finds to luxury collections, fluffy and neutral terry options to light and airy linen blends, the best bath towels will transform your bath experience. Shop the expert-approved gems below, along with our other favorites!

Serena & Lily

Soft, stylish, absorbent, and quick-drying, these are the best bath towels for every budget and style.

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