20 Target Products That’ll Make You Feel Like You Have A PhD In Makeup

We hope you love our recommendations! Some may have been sent as samples, but all were independently selected by our editors. Just FYI, BuzzFeed and its publishing partners may collect a share of sales and/or other compensation from the links on this page.

1.A Halo Glow highlighter that's all the rage on TikTok as an affordable illuminating skin tint that's just as good as the expensive stuff. This has a light-medium coverage, making it a great base for your no-makeup makeup look.

2.A Power Grip Primer, because this product's sole mission in life is to GRIP onto your makeup, (it's literally in the name) — AND BOY DOES IT. This is my go-to primer to use for special occasions, like weddings, where I know I'll be too busy dancing to constantly run to the bathroom for makeup touch-ups.

3.A tube of Essence Lash Princess Mascara that lengthens lashes and adds volume at the base, just in case you're always after the *look* of falsies but have no time to finagle with eyelash glue day in and day out.

4.An E.l.f. High-definition powder aka everything you need if you want to up the ante on your matte complexion while decreasing the amount of reapplications you do throughout the day. This powder is super-fine and comes in a completely translucent version or a version with specks of shimmer — the result is a soft-focused blur that costs about the same as a fancy matcha latte.

5.A NYX fat oil lip drip for bringing tons of moisture to your lips, adding a glossy look, *and* providing a sheer pop of color — all without feeling like a sticky, goopy mess on the lips.

6.A Colourpop monochrome pressed shadow palette because you love your 48-pan color shadow palette — but, man, is it a hassle to carry around for mid-day touch-ups! This palette comes in a BUNCH of color-themes, which range from striking blues and greens to subtle nudes, and it fits into most makeup bags for an on-the-go glam!

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Promising review: "I bought Deja Brew and I love it. The pigment is there, and the colors are beautiful. What I like about this particular palette is there are several base or mid colors instead of a lot of really dark colors I won’t use. Great natural, nude palette that also includes pretty shimmers." —allieb

Price: $14 (available in nine palette variations)

7.An oil-absorbing volcanic face roller TikToker's love because it's a sustainable alternative to blotting paper. Perfect for soaking up excess oil and diminishing shine throughout the day. Single-use blotting papers? Sorry, we don't know her anymore.

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Check out a reviewer trying this out on TikTok here!

Promising review: "Absolutely worth the money!!! I am a whole oil field, and this thing got rid of it so easily and didn’t mess up my makeup ONE BIT!" —thiswasrequired

Price: $13.99

8.A brow glue because the days of using glycerin soap to achieve wispy, feathery brows are DONE! This brow glue locks brow hairs into place and comes in a convenient tube with a spoolie so you'll never have to dip your tools into soap ever again.

9.A multi-stick you can use as a blush, lip stain, eyeshadow — basically wherever you want to add a dash of color to your complexion. This glides on like butter and you can totally use your fingertips for a quick, easy blend that lasts through the heat.

10.A tarte Maracuja Juicy Lip Plump because its effect is in the name — you'll want this on hand whenever you're for a plump and juicy lip. This deposits a buildable amount of color, making it a great part of any lip combo.

11.A NYX matte setting spray that's small but mighty — this travel-friendly (!!) option locks makeup in for about 16 hours and creates a matte-yet-radiant finish that lasts throughout your day.

12.A glow-enhancing lotion if you're all about rocking glazed skin through the fall. I have been using this for years, and I love to wear it under foundation for a dewy finish or on its own to make my skin look like I just left the med spa.

13.An Almay all-day gel eyeliner that comes in tons of fun colors to make your eyes pop! You can use the black liner for your typical cat eye or tight line or opt for a shade that brings out the color of your eyes (may we suggest blue? green??). Plus, this formula is ophthalmologist tested and safe for contact wearers or those with sensitive eyes!

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Here's a quick TikTok that explains which makeup colors complement the different eye colors!

Promising review: "This eyeliner formula has a cream like consistency without being too soft. It seriously glides on so easily without irritating my eyes, and blends out really smoother too. I use it mainly in my lower lash line and absolutely love it" —Amoses

Price: $8.89 (available in six colors)

14.A pore-minimizing primer since there is no dewy makeup finish without a smooth base to your foundation! This primer is perfect for those who have prominent pores or oily T-zones that cause makeup to melt off as quickly as it went on.

15.A Maybelline mascara which has cemented itself as one of TikTok's favorite lash-enhancing products more than a year after first going viral! This mascara makes it easy to achieve full, defined, come-hither lashes with just a few strokes — clumps not included.

16.An E.l.f. contour palette because it's been making the rounds on TikTok for its ability to sculpt the face, add warmth, and up any makeup look! People love that this pressed powder formula glides onto the skin easily and rarely appears blotchy.

17.A liquid foundation if you're into makeup that feels weightless on the skin but looks dewy, fresh, and oh-so natural. This vegan formula blends in like a dream and contains hyaluronic acid to keep the complexion looking plump throughout the day.

18.A liquid eyeliner because graphic liner looks and killer wings are still all the rage these days, but they're painfully difficult to perfect. Luckily, even novices can master a cut-worthy wing with this liner's easy-to-use stencil!

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Promising reviews: "This eyeliner does its job, but what I really like is the cap. The wing on the cap is so useful for helping me make a wing tip without making a mess on my 50-year-old eyelids. I love it!" —Reviewer

"Once it's on...it stays. I love that once it dries, there is no smearing!" —abrewer19

Price: $11.49

19.A Hero Cosmetics anti-redness rescue balm so you can conceal red spots without traditional makeup! This balm contains green pigments to counteract red tones in the skin, and can work for rosacea or acne spots that are particularly prominent!

20.And a plumping lip gloss if you're SUPER inspired by the 2000s revival of pillowy soft and glossy lips. Pair this with your favorite lip liner for a plump and reflective pout.

Reviews have been edited for length and/or clarity.