These 2023 Makeup Trends Are Our Editors' Absolute Favorites


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At BAZAAR, our eyes are always peeled looking for the most viral products and buzziest beauty looks to try all year, which also happen to encompass the best 2023 makeup trends. Seen on the fall and spring Fashion Week runways, countless red carpets, and likely all over your Instagram feed, popular styles, like kaleidoscopic lashes and grunge-y glam, are topping our favorites list—and serving serious beauty inspiration. Whether you're looking to subtly enhance your every day look, or punctuate your makeup for an extra special occasion, rest assured the following 2023 makeup trends will definitely deliver.


Statement Red

In both fashion and beauty, it's no secret that red is having a serious moment this year. Rihanna's fiery red lip at the Super Bowl LVII was a standout on and off the stage.

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Statement Red

Supermodel Gigi Hadid has also embraced the red lip trend, seen wearing a ruby shade while strolling the streets of New York City.

gigi hadid
Raymond Hall - Getty Images

Statement Red

Spotted front row at Gucci's Milan fall 2023 runway show, actress Julia Garner's pigmented lip shade expertly coordinated with her minimal eye makeup and platinum blonde curls.

julia garner
Vittorio Zunino Celotto - Getty Images

Fenty Icon Velvet Liquid Lipstick

Here's the exact lip shade Rihanna wore during her Halftime performance last month.

<p><a href="https://go.redirectingat.com?id=74968X1596630&url=https%3A%2F%2Ffentybeauty.com%2Fproducts%2Ffenty-icon-velvet-liquid-lipstick-the-mvp&sref=https%3A%2F%2Fwww.harpersbazaar.com%2Fbeauty%2Fmakeup%2Fg43146580%2F2023-makeup-trends%2F" rel="nofollow noopener" target="_blank" data-ylk="slk:Shop Now;elm:context_link;itc:0;sec:content-canvas" class="link ">Shop Now</a></p><p>Fenty Icon Velvet Liquid Lipstick</p><p>$29.00</p><p>fentybeauty.com</p><span id=Fenty Beauty
" data-src=https://s.yimg.com/ny/api/res/1.2/TbnwFNwBx3CrVxutYYNH3A--/YXBwaWQ9aGlnaGxhbmRlcjt3PTk2MDtoPTk3Ng--/https://media.zenfs.com/en/harper_s_bazaar_391/644a5fd058b19066559b4db453db21b1>

Lipstick in Goldie Red

Gucci's golden red shade offers a warmer take on the beauty trend.

<p><a href="https://go.redirectingat.com?id=74968X1596630&url=https%3A%2F%2Fwww.gucci.com%2Fus%2Fen%2Fpr%2Fbeauty%2Fmake-up%2Flips%2F25-goldie-red-rouge-a-levres-voile-lipstick-p-5861699PLP89525&sref=https%3A%2F%2Fwww.harpersbazaar.com%2Fbeauty%2Fmakeup%2Fg43146580%2F2023-makeup-trends%2F" rel="nofollow noopener" target="_blank" data-ylk="slk:Shop Now;elm:context_link;itc:0;sec:content-canvas" class="link ">Shop Now</a></p><p>Lipstick in Goldie Red</p><p>$45.00</p><span id=Gucci
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The Bolder the Better

We loved this sharp cut crease seen on supermodel Ashley Graham and created by artist Katie Jane Hughes for Marc Jacobs' fall runway show.

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The Bolder the Better

At Kim Shui's New York Fashion Week show, ombre lips ruled the runway.

kim shui runway february 2023 new york fashion week
Fernanda Calfat - Getty Images

The Bolder the Better

And at Rodarte, models wore painterly eyeliner paired with bold lip colors to level up each look's overall intensity.

rodarte runway february 2023 new york fashion week the shows
Fernanda Calfat - Getty Images

Climax Liquid Eyeliner in Explicit Black

The NARS Climax Liquid Eyeliner was a staple product at Rodarte.

<p><a href="https://go.redirectingat.com?id=74968X1596630&url=https%3A%2F%2Fwww.ulta.com%2Fp%2Fclimax-liquid-eyeliner-explicit-black-pimprod2026030&sref=https%3A%2F%2Fwww.harpersbazaar.com%2Fbeauty%2Fmakeup%2Fg43146580%2F2023-makeup-trends%2F" rel="nofollow noopener" target="_blank" data-ylk="slk:Shop Now;elm:context_link;itc:0;sec:content-canvas" class="link ">Shop Now</a></p><p>Climax Liquid Eyeliner in Explicit Black</p><p>$24.00</p><p>ulta.com</p><span id=Ulta
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Lip Pencil in Nightmoth

This highly popular lip pencil makes it a breeze to create a trendy ombre lip look.

<p><a href="https://go.redirectingat.com?id=74968X1596630&url=https%3A%2F%2Fwww.maccosmetics.com%2Fproduct%2F13852%2F340%2FProducts%2FMakeup%2FLips%2FLip-Liner%2FLip-Pencil%3Fgclid%3DEAIaIQobChMImqTglqyP4gIVw2SGCh1msADrEAQYASABEgIY1fD_BwE%26gclsrc%3Daw.ds%23%2Fshade%2FWhirl&sref=https%3A%2F%2Fwww.harpersbazaar.com%2Fbeauty%2Fmakeup%2Fg43146580%2F2023-makeup-trends%2F" rel="nofollow noopener" target="_blank" data-ylk="slk:Shop Now;elm:context_link;itc:0;sec:content-canvas" class="link ">Shop Now</a></p><p>Lip Pencil in Nightmoth</p><p>$17.50</p><p>maccosmetics.com</p><span id=MAC
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Next-Level Lashes

Bold, colorful lashes led the beauty charge at Prada's Milan Fashion Week show.

prada runway milan fashion week womenswear fallwinter 20232024
Daniele Venturelli - Getty Images

Next-Level Lashes

When it comes to beauty and fashion, actress Zendaya can do no wrong. Another prime example? The star's modern yet retro eye look, worn at this year's Screen Actors' Guild awards.

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Next-Level Lashes

At Chet Lo's fall runway show in London, models received the Twiggy treatment, with bundles of wispy, individual lashes.

chet lo runway fallwinter 2023 2024
Victor Virgile - Getty Images

Dark Star Mascara in Aquamarine

Just a couple coats of pigmented mascara are all that's needed to follow this statement 2023 beauty trend.

<p><a href="https://go.redirectingat.com?id=74968X1596630&url=https%3A%2F%2Fwww.patmcgrath.com%2Fproducts%2Fdark-star-mascara%3Fvariant%3D39477453684805&sref=https%3A%2F%2Fwww.harpersbazaar.com%2Fbeauty%2Fmakeup%2Fg43146580%2F2023-makeup-trends%2F" rel="nofollow noopener" target="_blank" data-ylk="slk:Shop Now;elm:context_link;itc:0;sec:content-canvas" class="link ">Shop Now</a></p><p>Dark Star Mascara in Aquamarine</p><p>$32.00</p><p>patmcgrath.com</p><span id=Pat McGrath Labs
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Hypn?se Drama Instant Volumizing Mascara

Makeup artist Raoul Alejandre exclusively used Lanc?me essentials to create Zendaya's award-worthy beauty look.

<p><a href="https://go.redirectingat.com?id=74968X1596630&url=https%3A%2F%2Fwww.ulta.com%2Fhypnose-buildable-volume-mascara%3FproductId%3DxlsImpprod3650076&sref=https%3A%2F%2Fwww.harpersbazaar.com%2Fbeauty%2Fmakeup%2Fg43146580%2F2023-makeup-trends%2F" rel="nofollow noopener" target="_blank" data-ylk="slk:Shop Now;elm:context_link;itc:0;sec:content-canvas" class="link ">Shop Now</a></p><p>Hypn?se Drama Instant Volumizing Mascara</p><p>$27.50</p><p>ulta.com</p><span id=Ulta
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imPress Press-On Falsies (30 Clusters)

These glueless falsie clusters make leveling up your lashes a breeze—just layer them under your natural ones.

<p><a href="https://go.redirectingat.com?id=74968X1596630&url=https%3A%2F%2Fwww.kissusa.com%2Fimpress-press-on-falsies-refills-curly&sref=https%3A%2F%2Fwww.harpersbazaar.com%2Fbeauty%2Fmakeup%2Fg43146580%2F2023-makeup-trends%2F" rel="nofollow noopener" target="_blank" data-ylk="slk:Shop Now;elm:context_link;itc:0;sec:content-canvas" class="link ">Shop Now</a></p><p>imPress Press-On Falsies (30 Clusters)</p><p>$14.99</p><span id=Kiss" data-src=https://s.yimg.com/ny/api/res/1.2/ZA.5IO8rtxQiJB8n99Cisw--/YXBwaWQ9aGlnaGxhbmRlcjt3PTk2MDtoPTk0Nw--/https://media.zenfs.com/en/harper_s_bazaar_391/f02f8fa5ddc39b7c692e7f06ee8a9dab>

Grunge Meets Glam

The '90s are calling: Artist Lisa Eldridge paired smudged liner with a nude, glossy lip for Daisy Jones and the Six star Camila Morrone's London screening.

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Grunge Meets Glam

For Dior's fall runway, makeup artist Peter Philips kept the beauty focus on a "slightly unpolished, deconstructed smoky eye."

dior aw2023
Matteo Scarpellini

Grunge Meets Glam

At Palm Angels, effortless, lived-in glam was a must for the runway.

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5 Couleurs Couture Eyeshadow Palette in Black Bow

Dior's cool-toned palette includes two travel-ready brushes to create the perfect grunge-y glam eye look.

<p><a href="https://go.redirectingat.com?id=74968X1596630&url=https%3A%2F%2Fwww.macys.com%2Fshop%2Fproduct%2Fdior-5-couleurs-couture-eyeshadow-palette%3FID%3D11365448&sref=https%3A%2F%2Fwww.harpersbazaar.com%2Fbeauty%2Fmakeup%2Fg43146580%2F2023-makeup-trends%2F" rel="nofollow noopener" target="_blank" data-ylk="slk:Shop Now;elm:context_link;itc:0;sec:content-canvas" class="link ">Shop Now</a></p><p>5 Couleurs Couture Eyeshadow Palette in Black Bow</p><p>$62.00</p><span id=Macy's
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Convertible Color in Camellia

Use this buildable compact on your cheeks and lips for a subtle hint of color that won't overpower a smokier eye.

<p><a href="https://go.redirectingat.com?id=74968X1596630&url=https%3A%2F%2Fwww.stilacosmetics.com%2Fproducts%2Fconvertible-color%3Fvariant%3D33132322422887&sref=https%3A%2F%2Fwww.harpersbazaar.com%2Fbeauty%2Fmakeup%2Fg43146580%2F2023-makeup-trends%2F" rel="nofollow noopener" target="_blank" data-ylk="slk:Shop Now;elm:context_link;itc:0;sec:content-canvas" class="link ">Shop Now</a></p><p>Convertible Color in Camellia</p><p>$25.00</p><p>stilacosmetics.com</p><span id=Stila
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Minimal Makeup

For this year's NAACP Awards, artist Emily Cheng pared down actress Yara Shahidi's makeup look, focusing on dewy skin, brushed up brows, and a subtle flush of blush.

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Minimal Makeup

Supermodel and beauty entrepreneur Hailey Bieber pairs a minimal yet impactful pop of pink liner with a glossy lip and cherub cheeks.

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Minimal Makeup

During Miu Miu's fall 2023 Paris Fashion Week show, models strolled the runway in barely-there makeup looks inspired by the intersection of femininity and masculinity.

fashion france women miu miu
GEOFFROY VAN DER HASSELT - Getty Images

Skin Fetish: Sublime Perfection Foundation

Pat McGrath Labs' Sublime Perfection Foundation left models with a satin-like skin finish at Miu Miu.

<p><a href="https://go.redirectingat.com?id=74968X1596630&url=https%3A%2F%2Fwww.patmcgrath.com%2Fproducts%2Ffoundation%3Fvariant%3D29371750613061&sref=https%3A%2F%2Fwww.harpersbazaar.com%2Fbeauty%2Fmakeup%2Fg43146580%2F2023-makeup-trends%2F" rel="nofollow noopener" target="_blank" data-ylk="slk:Shop Now;elm:context_link;itc:0;sec:content-canvas" class="link ">Shop Now</a></p><p>Skin Fetish: Sublime Perfection Foundation</p><p>$39.00</p><p>patmcgrath.com</p><span id=Pat McGrath Labs" data-src=https://s.yimg.com/ny/api/res/1.2/UeYCWFt63WnF3X897jKrAw--/YXBwaWQ9aGlnaGxhbmRlcjt3PTk2MDtoPTk2MA--/https://media.zenfs.com/en/harper_s_bazaar_391/9798191e1614e9605264e939fba2862d>

Liquid Liner in Pink Blaze

The formula of this water- and smudge-proof liquid liner lasts for up to 24-hours per wear, and is even safe for sensitive eyes.

<p><a href="https://go.redirectingat.com?id=74968X1596630&url=https%3A%2F%2Fwww.makeupforever.com%2Fus%2Fen%2Feyes%2Feyeliner%2Faqua-resist-color-ink-MI000058201.html&sref=https%3A%2F%2Fwww.harpersbazaar.com%2Fbeauty%2Fmakeup%2Fg43146580%2F2023-makeup-trends%2F" rel="nofollow noopener" target="_blank" data-ylk="slk:Shop Now;elm:context_link;itc:0;sec:content-canvas" class="link ">Shop Now</a></p><p>Liquid Liner in Pink Blaze</p><p>$26.00</p><p>makeupforever.com</p><span id=Make Up For Ever
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Ethereal Glimmer

Face gems and gold shadow expertly placed by artist Isamaya Ffrench helped channel Thom Browne's fall 2023 otherwordly theme, seen on supermodel Precious Lee.

thom browne aw 2023
Mac

Ethereal Glimmer

From the brow bones to the décolleté, models effortlessly glistened at Sandy Liang.

sandy liang fw 2023
Marcelo Gutierrez

Ethereal Glimmer

Makeup artist Diane Kendal crafted custom gilded eye looks for Altuzarra's fall runway.

altuzarra fall 2023 rtw ambiance
Lexie Moreland - Getty Images

Glitter in Gold

MAC's gold glitter was used to create stars, lines, and shapes at Thom Browne.

<p><a href="https://go.redirectingat.com?id=74968X1596630&url=https%3A%2F%2Fwww.maccosmetics.com%2Fproduct%2F13848%2F505%2Fproducts%2Fmakeup%2Fface%2Fglitter-pigment%2Fglitter&sref=https%3A%2F%2Fwww.harpersbazaar.com%2Fbeauty%2Fmakeup%2Fg43146580%2F2023-makeup-trends%2F" rel="nofollow noopener" target="_blank" data-ylk="slk:Shop Now;elm:context_link;itc:0;sec:content-canvas" class="link ">Shop Now</a></p><p>Glitter in Gold</p><p>$23.00</p><p>maccosmetics.com</p><span id=MAC
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Multi-Stick in Cosmic Dancer

This shimmery, easy-to-use multi-stick makes it simple to apply a wash of color to the lips, cheeks, and more.

<p><a href="https://go.redirectingat.com?id=74968X1596630&url=https%3A%2F%2Filiabeauty.com%2Fproducts%2Fcosmic-dancer&sref=https%3A%2F%2Fwww.harpersbazaar.com%2Fbeauty%2Fmakeup%2Fg43146580%2F2023-makeup-trends%2F" rel="nofollow noopener" target="_blank" data-ylk="slk:Shop Now;elm:context_link;itc:0;sec:content-canvas" class="link ">Shop Now</a></p><p>Multi-Stick in Cosmic Dancer</p><p>$36.00</p><p>iliabeauty.com</p><span id=Ilia
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Blush Draping

Inspired by "the warm embrace of music and moodiness of jazz clubs of yesteryear," higher blush placement by artist Nick Lujan was a game changer at Marrissa Wilson.

marrissa wilson 2023
Bri Walters

Blush Draping

"The color story is more is more; layering blushes and berry tones to create a prismatic theatrical look," designer Christian Cowan previously said of the blush draping looks seen on the runway at his spring 2023 show.

christian cowan spring 2023
Jason Sean Weiss

Blush Draping

To say that blush had a major moment at Etro to present their spring collection would be an understatement.

etro spring 2023
Rosdiana Ciaravolvo

The Neo-Blush in Sunset

This sunset-inspired blush combines pearl, satin, and matte finishes to create a unique color payoff.

<p><a href="https://go.redirectingat.com?id=74968X1596630&url=https%3A%2F%2Fbluemercury.com%2Fproducts%2Fkevyn-aucoin-the-neo-blush&sref=https%3A%2F%2Fwww.harpersbazaar.com%2Fbeauty%2Fmakeup%2Fg43146580%2F2023-makeup-trends%2F" rel="nofollow noopener" target="_blank" data-ylk="slk:Shop Now;elm:context_link;itc:0;sec:content-canvas" class="link ">Shop Now</a></p><p>The Neo-Blush in Sunset</p><p>$38.00</p><p>bluemercury.com</p><span id=Bluemercury
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Halo Cream Cheek + Lip Tint

Keep your blush draping as light or heavy as you want with this lip and cheek tint from Smashbox that starts off sheer.

<p><a href="https://go.redirectingat.com?id=74968X1596630&url=https%3A%2F%2Fwww.smashbox.com%2Fproduct%2F6122%2F106293%2Flips%2Fhalo-cream-cheek-lip-tint&sref=https%3A%2F%2Fwww.harpersbazaar.com%2Fbeauty%2Fmakeup%2Fg43146580%2F2023-makeup-trends%2F" rel="nofollow noopener" target="_blank" data-ylk="slk:Shop Now;elm:context_link;itc:0;sec:content-canvas" class="link ">Shop Now</a></p><p>Halo Cream Cheek + Lip Tint</p><p>$21.00</p><p>smashbox.com</p><span id=Smashbox
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High Shine

Glossy lips are here to stay in 2023, as seen at Christian Siriano's fall showing at New York Fashion Week.

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High Shine

Next to the elegant ready-to-wear pieces on the runway at Markarian, glowing, dewy skin stole the show.

markarian 2023
John Lamparski

High Shine

At Bach Mai's New York Fashion Week presentation, high shine and gloss were the orders of the day. Artist and Danessa Myricks Beauty creative director Lijha Stewart notes that each beauty look, "was inspired by underwater sea life."

bach mai 2023
Rob Kim

Collagen Lip Bath in Refresh Rose

Wear this hydrating, high-shine gloss alone, or atop your favorite lipstick.

<p><a href="https://go.redirectingat.com?id=74968X1596630&url=https%3A%2F%2Fwww.charlottetilbury.com%2Fus%2Fproduct%2Fcollagen-plumping-lipgloss-refresh-rose&sref=https%3A%2F%2Fwww.harpersbazaar.com%2Fbeauty%2Fmakeup%2Fg43146580%2F2023-makeup-trends%2F" rel="nofollow noopener" target="_blank" data-ylk="slk:Shop Now;elm:context_link;itc:0;sec:content-canvas" class="link ">Shop Now</a></p><p>Collagen Lip Bath in Refresh Rose </p><p>$35.00</p><p>us.charlottetilbury.com</p><span id=Charlotte Tilbury
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Colorfix Eye, Cheek & Lip Cream Pigment

This long-wearing clear pigment works on the eyelids, cheeks, and lips for a seamless, glossy makeup look.

<p><a href="https://go.redirectingat.com?id=74968X1596630&url=https%3A%2F%2Fwww.sephora.com%2Fproduct%2Fdanessa-myricks-colorfix-24-hour-cream-color-P468353&sref=https%3A%2F%2Fwww.harpersbazaar.com%2Fbeauty%2Fmakeup%2Fg43146580%2F2023-makeup-trends%2F" rel="nofollow noopener" target="_blank" data-ylk="slk:Shop Now;elm:context_link;itc:0;sec:content-canvas" class="link ">Shop Now</a></p><p>Colorfix Eye, Cheek & Lip Cream Pigment </p><p>$18.00</p><p>sephora.com</p><span id=Sephora
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best 2023 makeup trends
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