70-Year-Old Bette Midler Is the New Face of Marc Jacobs

Bette Midler in the new Marc Jacobs campaign by David Sims. Photo: Instagram/TheMarcJacobs

“What a privilege it is to know your heroes,” Marc Jacobs wrote in an Instagram post on Friday morning to announce Bette Midler as the latest face of his Spring-Summer campaign. Judging from the exuberant expression on her face, it seems that the Divine Miss M feels the same way.

The famed actress and singer, who was present at the designer’s epic Americana-themed show this past September at the Ziegfeld Theater, was snapped by David Sims (and styled by Katie Grand) wearing an oversized coat featuring a retro print of a woman screaming. The long silver opera gloves that she dons to fluff her flaxen blond hair gave the overall look a real Hollywood feel.

Jacobs, who is known for featuring his famous friends in his campaigns, has been eschewing traditional media in favor of personally announcing each new face via his Instagram account. This season Midler joins the ranks of Sandra Bernhard and the designer’s new favorite pal Lana Wachowski.

“To this day, I still credit Bette Midler (unbeknownst to her) with a large part of my foray into fashion design,” Jacobs continued in his post. “At age ten when I discovered the image drawn by Richard Amsel for her album cover, I was so instantly enamored by the silhouetted Bette in a black dress wearing platform sandals with a wedge of red curly hair that I recreated it on the back of a jean jacket with acrylic paint and embroidery floss and proudly wore it to school.”

We can’t wait to see who Jacobs features next.

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