New Balance is Launching the WRPD Runner
New Balance always threads the needle perfectly between performance and lifestyle products. Today the Boston-based brand announced the release of its latest silhouette, the New Balance WRPD Runner, with the launch of the “Sea Salt” colorway.
The WRPD Runner pushes the boundaries of what a traditional New Balance lifestyle silhouette embodies with an innovative design that distorts and warps the familiar. Where lifestyle meets tech-utility, the shoe is blended with nontraditional lines that are sculpted and exaggerated to give it a modern look and feel.
“The WRPD Runner is a new concept driven by the unique space where style and performance meet,” says Charlotte Lee, senior footwear designer at New Balance. “The upper has a refined focus on simplicity and quality whilst the sole is a warped expression of our pinnacle running technology, FuelCell. The fluid lines of the foam are blended with the abstract nature of futuristic design, evoking a strong sense of movement.”
New Balance WRPD Runner
New Balance
The New Balance WRPD Runner “Sea Salt” colorway will be available on NewBalance.com and at select global retailers beginning August 16, 2023, with suggested retail pricing at $140.
The shoes feature an upper that nods to the iconic New Balance running design with an oval shape as a futuristic interpretation of retro running models. The midsole features soft sculpted FuelCell technology with a medial stability post and forefoot cushioning, as well as an exaggerated crash pad design in the heel.
Lastly, the warped outsole design undercuts and wraps up the midsole and includes a unique, wavy tread pattern. Fans of the new model can expect additional colorways to launch in the coming months. Stay tuned to Men's Journal Sneakers for daily footwear news.
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