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This Best-Selling Natori Bra Totally Lives Up to the Hype (Plus, It’s 40% Off Right Now)

2 min read

Finding the perfect bra is a dreadful journey. I personally endured years of wearing the wrong sizes and styles, resulting in cups that gap or side boob popping out. Just when I was about to come to the conclusion that bras just suck in general, I was introduced to this best-selling Natori bra that quite literally changed my life. I'm talking about the Natori Feathers Underwire Contour Bra.

Unlike other bras, the Natori Feathers Underwire Contour design smooths over your lumps and bumps, making it nearly invisible under clothing. The bra’s contoured plunge cups have a molded mesh outer, which delivers a snug, flattering fit that I haven’t found with any other style. The T-shirt friendly design also features stretchy lace wings that are lined with elastic to hug the sides of your ribs (somehow, they’re able to do all that without digging into your skin).

I’d honestly go as far as calling this the best bra ever. And I’m not the only one who thinks that. Not only has this Natori style been around for a whole decade, but it’s also racked up rave reviews from over 3,000 Nordstrom shoppers. "It’s comfortable, sleek, doesn’t show lines in tops and still has a sexy touch with the lace," one happy customer noted.

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Lucky for you, it’s majorly on sale right now at the Nordstrom Anniversary Sale, too. You can snag the Lakefront shade for just $39 (it’s normally $68, so that’s a 40 percent discount). And if blue isn't your style, they've got plenty of other colors.

The only complaint about this Natori bra? It doesn’t come in larger sizes. However, if your girls are between a 30A and 36G, you’ll do just fine. And you’ll have a new excuse to throw out all your other bras.

BUY IT ($68; $39)

This article reflects prices at publication that may change.

PureWow may receive a portion of sales from products purchased from this article, which was created independently from PureWow's editorial and sales departments.

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