Hang on to your bucket hat, folks. The internet has recently gone a bit overboard for a trending design aesthetic that pays tribute to the understated, effortless cool of the "Coastal Grandma." Make no mistake: This Coastal Grandma is not into lobster shack kitsch or over-the-top nautical decor (although we do have a soft spot for a sea captain portrait). Rather, she gravitates toward sophisticated neutrals, breezy linens, chunky knits, and pretty much anything you'd run across in a film helmed by beloved director (and turtleneck influencer) Nancy Meyers (think Something's Gotta Give and It's Complicated). Tempted to give it a go? We rounded up a few staples to recreate the Coastal Grandma's easy-breezy approach to living your best Sauvignon-sipping, "sandmillennial" life.
The coastal grandma look is taking over our Instagram and TikTok feeds, but what exactly is it and, more importantly, how do we get it in our homes?
