DiGiorno Launching 4 New 'Drool-Worthy and Wildly-Inappropriate' Pizzas
DiGiorno is kicking off summer 2024 with a line of new frozen pizzas sure to grab your attention.
The frozen pizza brand partnered with Marvel for four all-new ready-to-bake pizzas branded with inspiration from the upcoming action-comedy film Deadpool & Wolverine, which officially hits theaters next month.
DiGiorno's new pizzas feature flavors just as "wild" as Deadpool and Wolverine, along with nods to both protagonists in the packaging. In fact, the brand has gone as far as describing the new release as "drool-worthy and wildly inappropriate."
According to an official statement shared with Parade, the new frozen pizzas include divisive toppings like pineapple and olives, beef and spicy cumin, in addition to tamer options like bacon and extra pepperoni. Every pie, aside from the Spicy Wolvie, also comes with a back-of-the-box bonus: a cut-out Deadpool mask.
Full descriptions of the new lineup can be found below.
DiGiorno
The Wade Special: A sweet and salty combo not just for mercs, made with pineapple and black olives to pay homage to Wade Wilson’s pizza in the first movie.
Gimme Chimi: A chimichanga-inspired pizza that is a fiesta for your tastebuds and topped with spicy cumin sauce, beef topping, jalapeno, and cheddar & mozzarella cheeses.
Spicy Wolvie Pie: Crafted with Wolverine and other meat lovers in mind, this pie is stacked with pepperoni, chorizo and bacon.
Maximum Pep: Made with maximum flavor and zero regrets - just like Deadpool’s decisions - Maximum Pep is piled high with sliced and diced pepperoni.
Deadpool & Wolverine–directed by Shawn Levy, written by and starring Ryan Reynolds–won't be playing in theaters until Friday, July 26, but DiGiorno fans across the country should be able to find the limited-edition pizzas before then, so be sure to head to the freezer section of your local grocery stores in the coming weeks.
In addition to the limited-edition pizzas, the frozen pizza brand is also hosting a "chaotic good" giveaway complete with a pizza-verse and the opportunity to win exclusive merch and even score free tickets to the new Marvel movie. For full sweepstake details, refer to the DiGiorno website.
“DiGiorno is always looking for ways to tap into mainstream culture by pushing culinary boundaries through unique innovations and flavors, from our recent Thanksgiving Pizza to our all-onion ‘cry-pie,’ and we are now introducing our latest, most chaotic pies yet,” said Kimberly Holowiak, senior brand manager for DiGiorno in a statement. “This summer, we’re taking it up a notch by teaming up with Marvel Studios’ DEADPOOL & WOLVERINE to create limited-edition pizzas that fans won’t want to miss—so we encourage fans to get them while they can.”
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