Essence Just Added a New Mascara To the Lash Princess Family & I’m Officially Swooning

I’ve said it before and I’ll proudly say it again — when it comes to mascara (whether drugstore, premium or luxury) Essence’s Lash Princess formula, is hands down my favorite of all time. When I found out the drugstore beauty brand was launching a new member to the Lash Princess collection, I knew I had to get my hands on it STAT. While I love the original Lash Princess Falsies Effect Mascara and have been using it for over five years (I always use the waterproof version), I simply had to give the new Lash Princess Curl Mascara a review.

Essence decided to launch this new addition to the Lash Princess lineup because fans had...

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