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Men's Journal

Four Early Sneaker Trends of 2024

Pat Benson
2 min read

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The start of the new year always offers us a feeling of optimism and renewal. Sometimes, simple adjustments to your wardrobe can make you feel like a new person. But where do you start, and what is even considered stylish nowadays?

Microtrends have sped modern fashion up to the point where people from the same communities are dressed in attire from different decades. Trying to define modern style is like shooting at a moving target. However, brands are giving us hints through the first week of sneaker releases going on right now.

Four Early Sneaker Trends of 2024

Highlighting four early trends of 2024.

<p>adidas</p><p>Unlike some brands, adidas always makes it clear which sneakers they want to highlight. This year, it appears that the adidas Superstar will be the model that enjoys a marketing push.</p><p>In addition to a pair of Sambas (another retro sneaker that enjoyed a nice comeback in 2023), two Superstar colorways have been launched to start 2024. Online shoppers can check out the collection on the <a href="https://clicks.trx-hub.com/xid/arena_0b263_mensjournal?event_type=click&q=https%3A%2F%2Fgo.skimresources.com%2F%3Fid%3D106246X1739800%26url%3Dhttps%3A%2F%2Fwww.adidas.com%2Fus%2Fsuperstar&p=https%3A%2F%2Fwww.mensjournal.com%2Fsneakers%2Ffour-early-sneaker-trends-of-2024%3Fpartner%3Dyahoo&ContentId=ci02d26e4670002643&author=Pat%20Benson&page_type=Article%20Page&partner=yahoo&section=Sneakers&site_id=cs02b334a3f0002583&mc=www.mensjournal.com" rel="nofollow noopener" target="_blank" data-ylk="slk:adidas website;elm:context_link;itc:0;sec:content-canvas" class="link ">adidas website</a>.</p>

adidas

Unlike some brands, adidas always makes it clear which sneakers they want to highlight. This year, it appears that the adidas Superstar will be the model that enjoys a marketing push.

In addition to a pair of Sambas (another retro sneaker that enjoyed a nice comeback in 2023), two Superstar colorways have been launched to start 2024. Online shoppers can check out the collection on the adidas website.

<p>Asics</p><p>Old-school leather shoes are a staple in the rotation of sneakerheads everywhere. But techy Y2K-era sneakers began making noise in 2023 - and no brand creates that style better than Asics.</p><p>Asics kicked off 2024 by launching two colorways of the Gel-1130 and the Gel-Keyano 14. Online shoppers can check out the brands' entire collection on the <a href="https://clicks.trx-hub.com/xid/arena_0b263_mensjournal?event_type=click&q=https%3A%2F%2Fgo.skimresources.com%2F%3Fid%3D106246X1739800%26url%3Dhttps%3A%2F%2Fwww.asics.com%2Fus%2Fen-us%2Fmens-sportstyle-shoes%2Fc%2Faa10209000%2F&p=https%3A%2F%2Fwww.mensjournal.com%2Fsneakers%2Ffour-early-sneaker-trends-of-2024%3Fpartner%3Dyahoo&ContentId=ci02d26e4670002643&author=Pat%20Benson&page_type=Article%20Page&partner=yahoo&section=Sneakers&site_id=cs02b334a3f0002583&mc=www.mensjournal.com" rel="nofollow noopener" target="_blank" data-ylk="slk:Asics website;elm:context_link;itc:0;sec:content-canvas" class="link ">Asics website</a>.</p>

Asics

Old-school leather shoes are a staple in the rotation of sneakerheads everywhere. But techy Y2K-era sneakers began making noise in 2023 - and no brand creates that style better than Asics.

Asics kicked off 2024 by launching two colorways of the Gel-1130 and the Gel-Keyano 14. Online shoppers can check out the brands' entire collection on the Asics website.

<p>New Balance</p><p>Sticking with the theme of technical runners of yesteryear, New Balance launched the 1906R in two colorways as part of the "Lunar New Year" pack (shout-out to all our dragons out there). </p><p>The New Balance 1906R is a lightweight shoe with a mesh upper featuring the fan-favorite cushion combination ABZORB and N-ergy technology. Online shoppers can choose between multiple colorways on the <a href="https://clicks.trx-hub.com/xid/arena_0b263_mensjournal?event_type=click&q=https%3A%2F%2Fgo.skimresources.com%2F%3Fid%3D106246X1739800%26url%3Dhttps%3A%2F%2Fwww.newbalance.com%2F1906%2F&p=https%3A%2F%2Fwww.mensjournal.com%2Fsneakers%2Ffour-early-sneaker-trends-of-2024%3Fpartner%3Dyahoo&ContentId=ci02d26e4670002643&author=Pat%20Benson&page_type=Article%20Page&partner=yahoo&section=Sneakers&site_id=cs02b334a3f0002583&mc=www.mensjournal.com" rel="nofollow noopener" target="_blank" data-ylk="slk:New Balance website;elm:context_link;itc:0;sec:content-canvas" class="link ">New Balance website</a>.</p>

New Balance

Sticking with the theme of technical runners of yesteryear, New Balance launched the 1906R in two colorways as part of the "Lunar New Year" pack (shout-out to all our dragons out there).

The New Balance 1906R is a lightweight shoe with a mesh upper featuring the fan-favorite cushion combination ABZORB and N-ergy technology. Online shoppers can choose between multiple colorways on the New Balance website.

<p>Nike</p><p>Ask any sneakerhead what model has been the most popular for the past few years, and they will tell you the Nike Dunk Low. So, if it is not broken, why fix it? The first lifestyle sneaker Nike will release in 2024 is the Nike Dunk Low "Dingy Grey" colorway.</p><p>Not only does this release highlight the staying power of the Nike Dunk, but it also shows that people prefer an aged aesthetic for their sneakers. Online shoppers can choose between multiple colorways of the Nike Dunk Low on the <a href="https://clicks.trx-hub.com/xid/arena_0b263_mensjournal?event_type=click&q=https%3A%2F%2Fgo.skimresources.com%2F%3Fid%3D106246X1739800%26url%3Dhttps%3A%2F%2Fwww.nike.com%2Fw%2Fmens-dunk-shoes-90aohznik1zy7ok&p=https%3A%2F%2Fwww.mensjournal.com%2Fsneakers%2Ffour-early-sneaker-trends-of-2024%3Fpartner%3Dyahoo&ContentId=ci02d26e4670002643&author=Pat%20Benson&page_type=Article%20Page&partner=yahoo&section=Sneakers&site_id=cs02b334a3f0002583&mc=www.mensjournal.com" rel="nofollow noopener" target="_blank" data-ylk="slk:Nike website;elm:context_link;itc:0;sec:content-canvas" class="link ">Nike website</a>.</p>

Nike

Ask any sneakerhead what model has been the most popular for the past few years, and they will tell you the Nike Dunk Low. So, if it is not broken, why fix it? The first lifestyle sneaker Nike will release in 2024 is the Nike Dunk Low "Dingy Grey" colorway.

Not only does this release highlight the staying power of the Nike Dunk, but it also shows that people prefer an aged aesthetic for their sneakers. Online shoppers can choose between multiple colorways of the Nike Dunk Low on the Nike website.

Related: The Adidas Ultraboost Just Got Even More Comfortable

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