ICYMI: Fall Bridal Trends, What the Buyers Are Buying & The Brands Coming For Forever 21's Throne

A must-read roundup of our most popular stories of the week. You're welcome.

Sure, we're all glued to our phones/tablets/laptops/watches that barely tell time, but even the best of us miss out on some important #content from time to time. That's why, in case you missed it, we've rounded up our most popular stories of the week to help you stay in the loop. No need to thank us — just toast a brunch mimosa in our honor when you're discussing who did what over your avocado toast.

THE 11 TOP BRIDAL TRENDS FOR FALL 2020 REVISIT — AND UPDATE — THE CLASSICS
Designers put new twists on Victorian lace, '80s puff sleeves, vintage prairie dresses and hot pants.

WHAT THE BUYERS ARE BUYING FROM THE SPRING 2020 RUNWAYS
Cool, minimal houses like The Row, (new) Bottega Veneta and (new) Celine will be on a lot of racks next season.

11 RETAILERS TO KNOW IN A POST-FOREVER 21 WORLD
Fast fashion may be dead at the mall, but it's thriving online.

21 BABYDOLL DRESSES THAT YOU CAN WEAR TO WORK OR A PARTY
Versatility never looked so good.

SHISEIDO TO ACQUIRE DRUNK ELEPHANT IN $845 MILLION DEAL
The brand's founder, Tiffany Masterson, will remain on board and promises consumers a seamless transition to the Japanese beauty conglomerate.

Well, there you have it. All the must-read, watercooler-ready fashion news you needed to know. Wait, what's the fashion equivalent of water cooler? A prosecco fountain? How do we get one of those?

Homepage photo: Imaxtree

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