McDonald's celebrates Happy Meal's 40th anniversary by bringing back iconic toys, including Beanie Babies and Furbies
McDonald's is celebrating the Happy Meal’s 40th anniversary by bringing back the most popular toys from the last four decades ?— so get ready to feel like it's 1997 as you open up the familiar red box to find Patti the Platypus Ty Beanie Baby staring back at you.
“Since the Happy Meal was introduced on the menu, it quickly became synonymous with our brand,” said Steve Easterbrook, McDonald’s CEO, in a press release.
Easterbrook certainly isn't wrong. According to Sense360, McDonald's sells over 250 Happy Meals every three seconds.
“Today, this iconic red box creates delicious, lasting memories for billions of families annually across the world,” Easterbrook said.
Included with those hamburger, cheeseburger or Chicken McNuggets meals is, of course, a toy, and from Nov. 7 to Nov. 11, people who purchase the limited-edition Surprise Happy Meal will receive one of the 15 most memorable toys.
Now is finally your chance to get your hands on a Furby from 1999 — or even a 1990's Grimace figurine, if you missed them the first time around.
The Happy Meal, first called a Circus Wagon Happy Meal, was introduced nationally in the U.S. in June 1979, and initially included bonus gifts such as spinning toys and erasers in the shape of McDonaldland characters.
The fast-food chain now hopes to cash in on customers’ nostalgia with the reintroduction of its more popular toys.
“Parents tell us how fondly they recall their favorite toys,” Colin Mitchell, McDonald’s senior vice president of global marketing, added in the press release. “So, unboxing the Surprise Happy Meal together creates a real moment of bonding with their children. We hope these toys are something that they will treasure and remember.”
Here's the full list of the 15 toys, which will be available at participating locations in over 90 countries:
Cowboy McNugget (McDonald’s): 1988
Fireman McNugget (McDonald’s): 1988
Mail Carrier McNugget (McDonald’s): 1988
Hamburger Changeable (McDonald’s): 1989
Grimace (McDonald’s): 1990
Dino Happy Meal Box Changeable (McDonald’s): 1991
McDonald’s Hot Wheels Thunderbird (Mattel): 1993
Hamburglar (McDonald’s): 1995
Power Rangers (Hasbro): 1995
Space Jam Bugs Bunny (Warner Brothers): 1996
Patti the Platypus (Ty Beanie Baby): 1997
Tamagotchi (Bandai): 1998
My Little Pony (Hasbro): 1998
Furby (Hasbro): 1999
Hello Kitty (Sanrio): 2013
While you may feel like a kid again as you hold your impressive Space Jam Bugs Bunny, McDonald's Playplace is designed for kids ages 3 to 9, so avoid jumping headfirst into the ball pit.
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