The Nike Dunk Was Most Popular Sneaker of 2023

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An old-school basketball shoe from the 1980s has enjoyed an unmatched wave of popularity in recent years, and it does not sport the Jumpman logo. Sneakerheads know that the Nike Dunk has been the most popular silhouette for some time, but now we have data to prove it.

A study conducted by JD Sports finds that the Nike Dunk was the most popular trainer of 2023 in terms of the amount sold on resale platforms. The entire study is fascinating and worth a deep dive for sneakerheads wanting to learn more about the industry.

We now know that out of the top 100 most popular models and colorways sold during 2023, the Nike Dunk made up 26 of the top 100, making it the most popular silhouette of the year. Below is what online shoppers must know about purchasing the highly coveted kicks.

Nike Dunk Low

The Nike Dunk Low was created for the hardwood but taken to the streets. With every step, this sneaker icon returns with a durable leather upper and starry accents for cosmic style. Its padded, low-cut collar lets you take your game anywhere—in comfort.

Online shoppers can choose between several colorways and styles in full-family sizing on the Nike website. Holiday shoppers looking for a last-minute gift cannot go wrong with this ultra-popular lifestyle model.

Will the hype surrounding the Nike Dunk ever slow down? We cannot read the future, but at the end of 2023, there are no signs of the ubiquitous sneaker going anywhere. Stay locked into Men's Journal Sneakers for all your footwear news.

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