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Southern Living

Reese’s Fans, Rejoice! There’s A Brand-New Peanut Butter Cup On Shelves

Abigail Wilt
2 min read
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Sink your fangs into this delightfully spooky dessert.

<p>The Hershey Company</p>

The Hershey Company

If you were one of many who reveled in the news of Reese’s bringing back their Peanut Butter Pumpkins mid-summer, you may be interested in the latest peanut-buttery announcement from Hershey. (You should sit down with a slice of Reese’s Cake for this.)

The storied candy company just announced their new seasonal treat lineup, and one spooky peanut butter cup stands apart from the pack: Reese’s Werewolf Tracks. The candy creation is half milk chocolate and half vanilla crème with the signature Reese’s peanut butter center that we all know and love. The new Werewolf Tracks flavor is all treats—no tricks!

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“Hershey has long been a leader in Halloween festivities, offering beloved treats that have become synonymous with the season,” said Heather Seamans, Senior Manager Fall Marketing at The Hershey Company. “This year…we're showcasing our commitment to innovation and fun with bold, exciting Halloween flavors, inviting consumers to choose both!"

<p>The Hershey Company</p>

The Hershey Company

To round out the peanut butter candy craze, Hershey has also brought back Reese’s Skeletons—with “colorful skele-fun designs on the outside”—and assorted jumbo bags of Reese’s Snack-Size Shapes, which include mini ghosts, bats, and pumpkins. In addition, the company just announced an ooey-gooey Chocolate Lava Big Cup for all you diehard chocolate lovers.

Whether you’re already stocking up on Halloween treats for an eerie-sistable October or could use a last-minute Game Day contribution for the tailgate, these handheld sweets are easy to share and even easier to love. You can find new Reese’s Werewolf Tracks (and the new ghoulish Kit Kat makeover!) in snack, standard, and king sizes on shelves now.

Happy fall, y’all!

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