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Sourcing Journal

Staud and Wrangler Expand Their Partnership with Second Collection

Angela Velasquez
1 min read
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Staud and Wrangler are back with a second collaboration that is bigger and brighter than their first.

The Los Angeles-based lifestyle label and heritage cowboy brand combine codes in the new denim-filled collection that spans new silhouettes, materials and colors as well as updates to best-selling styles from their Fall 2023 collaboration.

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The initial collection was inspired by vintage Wrangler advertisements and Staud founder Sarah Staudinger’s favorite pair of Wrangler jeans.

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The brands aim to offer women ways to “elevate the everyday and continue to build the ultimate capsule wardrobe.” White, mid blue and butter yellow are carried throughout the summery line.

Returning styles are the Loose Jean and Biggest Jean Jacket in new shades. Both feature the signature Staud belt loop details.

Staud x Wrangler
Staud x Wrangler

New jean fits include the low-rise flare Bikini Jean and the straight fit Everyday Jean. A new maxi skirt with a front slit, a pencil skirt, a mini skirt and Bermuda shorts round out the bottom assortment. For tops, Staud and Wrangler offer a denim vest and an assortment of knit tops and tank dresses.

The collection also includes a midi shirt dress with an elasticated waist and deep pockets and an overall dress with a front pocket featuring Wrangler’s iconic “W” stitching and leather patch.

The collection is available now on Wrangler’s and Staud’s websites and in Staud stores. It retails for $165-$295. The partnership with Staud is one of several Wrangler has planned for this year, including a fall collection with CMT Music Awards winner Lainey Wilson.

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