Talk About Gains! Chip and Joanna Gaines' Net Worth In 2023 Can Buy a Whole Lot of Shiplap
They went from 'Fixer Upper' to financial phenoms!
Chip and Joanna Gaines' net worth is staggering when you consider how humble they are.
They're household names for their household specialties, ranging from home design and renovation to decor and cozy kitchen ideas. While they've made a killing from Fixer Upper and their Magnolia empire, they weren't always so successful, and their triumphs were over a decade in the making.
Joanna previously confessed, "The four or five years before we did [Fixer Upper], when the housing crisis hit, things were so hard for us. For four or five years, every Friday, we were saying, ‘Are we gonna make it?’"
She continued, "We kept pressing through, even in those hard times. The value of what we learned in that is something I’d never want to do again, but I’d never not want that. The hard is what makes us appreciate this."
Now they're at the top of their game... or should we say "games," because they have their hands in so many pots. They have plenty of fruits to show for their labors, much in the form of cold, hard cash. And they've earned it! Keep reading to find out Chip and Joanna Gaines' net worth.
What is Chip and Joanna Gaines' net worth in 2023?
Chip and Joanna Gaines have an estimated net worth of $50 million collectively. The couple have numerous revenue streams, including Fixer Upper, Magnolia Network, Magnolia Realty, Magnolia Homes, Hearth & Hand for Target and numerous retail and restaurant businesses in their native Texas. They also have vacation rental properties in the Lone Star State.
Related: Relive Chip and Jo’s Original Fixer Upper—Plus, Find Out How To Get on the Reboot!
How much do Chip and Joanna Gaines make per episode of Fixer Upper?
Chip and Joanna reportedly made an average of $30,000 per renovation on Fixer Upper, plus an undisclosed fee from HGTV. With 79 episodes under their belt in the show's first five seasons, Chip and Joanna made at least $2.37 million just from televised renovations alone.
How much are Chip and Joanna Gaines' Magnolia vacation rentals?
Joanna and Chip converted three Magnolia properties into vacation rentals in Texas, and they don't come cheap!
Up to six people can stay in the Carriage House, which was featured on Fixer Upper in season 3. It runs from $545 per night on weekdays to $695 per night on weekends. The Sunday night rate is $347.50 if you also book Friday and Saturday nights. Good luck getting in, though—the properties book up fast!
The Hillcrest Estate can comfortably house 12 and is currently listed at an "average nightly rate" of $1,020.
Decorated in signature Joanna style (think tons of shiplap, subway tile, farmhouse accents and white), the Magnolia House is suitable for up to eight guests for $795 weeknights, $995 weekend nights and Sunday night for $497.50 in a full weekend stay.
Related: Everything We Know about Chip and Joanna Gaines’ Magnolia Network–Including Fixer Upper's Return!
How much do Chip and Joanna Gaines make on their product lines?
It's never been publicly disclosed just how much the Gaineses make from Joanna's product lines, which include home decor items at Anthropologie and their Hearth & Hand products for Target (which recently expanded to include furniture), but considering their popularity and price points, it's probably akin to printing money.
How much do Chip and Joanna Gaines make from other ventures?
If there's one thing Chip and Joanna love more than each other (and shiplap), it's branding and retail! In Waco, they own Little Shop on Bosque, Magnolia Press Coffee Co., Magnolia Table, Silos Baking Co. and Magnolia Market at the Silos. In addition to selling their home and decor items and baked goods, they also host events and concerts at the Silos regularly. While they might have seen a dip in sales during the pandemic, it's safe to say the shops are still valuable assets.
How much do Chip and Joanna Gaines make on book deals?
While their book-deal specifics have yet to be revealed, it's safe to assume that Joanna and Chip have made some serious paper with their page-turners, especially since they're published by their own Magnolia Books imprint: Their debut book, The Magnolia Story, was the best selling book of 2016 and sold over 100,000 copies within its first week on shelves. Chip's first book, Capital Gaines: Smart Things I Learned Doing Stupid Stuff, released in 2017, was a New York Times, Wall Street Journal and USA Today bestseller and topped Amazon's Nonfiction page for more than a year after its debut. His second book, No Pain, No Gaines: The Good Stuff Doesn't Come Easy, was also a success.
Joanna's Homebody design book was a bestseller; her Magnolia Table Cookbook was the bestselling cookbook of 2018 and 2019, and its follow-up, Magnolia Table Cookbook Vol. 2 was a bestseller upon release in April 2020. Joanna also released a memoir called The Stories We Tell in 2022 and a companion podcast.
Joanna and the kids teamed up on We Are the Gardeners, and the Gaineses also have a quarterly magazine, Magnolia Journal, with a devoted readership.