Kim Kardashian has purchased the licensing rights for Biotulin organic botox gel

Kim Kardashian is ahead of the curve when it comes to beauty, from turning the world onto contouring (a trick that chisels the features with makeup alone) to posting flawless #nofilter Instagram snaps. Never one to shy away from revealing the tricks that achieve her age-defying complexion, Kim has admitted to using botox injections as part of her arsenal.

However, having been advised by her doctor to stop using the neurotoxin whilst pregnant, Kim defended herself on Instagram, saying “No, I won’t have any Botox injections during my pregnancy, like it’s being reported. You’d have to be totally crazy to do something like that to your child.”

Instead, the reality star is once again cementing in place her business credentials and acquiring what is sure to be a billion dollar business in America, buying the rights to Biotulin, the organic botox gel.

Offering a temporary smoothing to lines and wrinkles, the topical gel foregoes the use of needles for a non-invasive painless approach to younger looking skin.

Gaining cult status amongst the A-list – other fans reportedly include Kate Middleton, Michelle Obama and Carla Bruni, it contains Spilanthol, a biological local anesthetic, derived from the extract of the plant Acmella oleracea, that’s said to mask fine lines and wrinkles within one hour. Sounds too good to be true. Results are only temporary however, with the smoothing effects wearing off after 8-10 hours.