Cool Kids Rule! The Most Memorable Marc Jacobs Campaigns

Marc Jacobs has always been synonymous with cool, and his ad campaigns have reflected this. Whether they feature models or his cool artist/actor/whatever friends they always had a way of: A) making you immediately want all the clothes, and B: making you want to be BFFs with whomever is featured.

Iconic photographer Juergen Teller shot all of Jacobs’ campaigns up until 2014, when he refused to photograph Miley Cyrus. His inimitable, signature washed-out look and tongue-in-cheek attitude made the world of Marc Jacobs seem like the only world worth living in.

Just like last season, the designer has recently been revealing his new Spring 2016 campaign on his personal Instagram. The theme revolves around “Americana” and all the amazing and inspiring people that he has met throughout the years. Whether it’s two men in an embrace (a nod to the legalization of same-sex marriages), new friend director Lana Wachowski, performer Bette Middler or comedian Sandra Bernhart, these are the people that Jacobs finds interesting and by virtue the world is gonna take notice too. This time his merry band of pals was captured by the incomparable David Sims and styled by his longtime collaborator Katie Grand. We thought it would be a perfect time not only celebrate the new members of the Marc Jacobs campaign family, but also all the luminaries that have appeared in his ads for the past two decades.