Jeanologia’s Carme Santacruz Zaragozá on Denim Street Style & the Sustainability Disconnect

To get a sense of what is happening in the industry, one of the best sources is solutions providers.

Jeanologia specializes in sustainable laundry technology, giving the industry tools to create the looks they want with less impact. As creative director and senior denim designer at Jeanologia, Carme Santacruz Zaragozá has a finger on the pulse of denim trends and denim companies’ sourcing moves. Here, she speaks with Carved in Blue about what styles she is seeing peak, how digitalization intersects with sustainability and why Jeanologia has invested in a U.S.-based facility.

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This article is one of a series on Rivet from Lenzing’s Carved in Blue denim blog. From conversations with the experts behind the mills that make some of the world’s most-wanted denim to the global brands bringing novel denim made with TENCEL? Lyocell and Modal to the market, Carved in Blue shares the stories of those whose roots run deep with denim. Visit www.carvedinblue.tencel.com.