Advertisement
Advertisement
Advertisement

Rolling Stone and Yahoo may earn commission from links in this article. Pricing and availability subject to change.

Rolling Stone

Rolling Stone Essentials 2024: Our Favorite Gear, Brands, and Services of the Year

Sage Anderson, Tim Chan, Oscar Hartzog, John Lonsdale, Rudie Obias and Jonathan Zavaleta

If you purchase an independently reviewed product or service through a link on our website, Rolling Stone may receive an affiliate commission.

Here at Rolling Stone, our team of expert shoppers and product testers see no shortage of new gear throughout the year. But for all the high-tech gadgets and problem-solving devices, only a few products end up getting our ultimate seal of approval.

More from Rolling Stone

Advertisement
Advertisement

For our annual list of the Rolling Stone Essentials 2024, we narrowed down some of our favorite products, services, and brands we’ve gone back to again and again this year, awarding each based on utility, innovation, design — and, above all, stuff we truly recommend. From our favorite new TVs for watching sports and movies to our go-to fashion brands, cutting-edge smartphones to products that can help upgrade your home, here’s the gear we can’t get enough of in 2024.

Rolling Stone Essentials 2024: Best New Products, Brands, Sites
Rolling Stone Essentials 2024: Best New Products, Brands, Sites

BEST SMARTPHONE

Samsung Galaxy S24 Ultra

Buy Now at Samsung $1,299.99

In our testing, we found that the Samsung Galaxy S24 Ultra is the most powerful and high-end smartphone of 2024 — thanks to its massive 6.8-inch display, impressive battery life, and wide range of AI tools and features for advanced search, photo editing, and live language translation. We found the smartphone to be very well built, while its included S-Pen stylus is a nice touch for taking handwritten notes and sketching on the go. The most impressive feature about the Samsung Galaxy S24 Ultra is its quad-camera system that captures high resolution and sharp photos and 4K Ultra HD video quality.


Rolling Stone Essentials 2024: Best New Products, Brands, Sites
Rolling Stone Essentials 2024: Best New Products, Brands, Sites

BEST ANDROID SMARTPHONE

Google Pixel 9 Pro

Buy Now at Best BUy $999

Advertisement
Advertisement

If you’re looking to make the switch from Apple to Android, then start with the Google Pixel 9 Pro. Google has really nailed this smartphone’s design with flattering rounded corners, sturdy build quality, and premium fit and feel in the hand. In our testing, we found the Google Pixel 9 Pro to be fast and buttery smooth when multitasking and launching apps, while we also appreciated the attention to detail when it comes to its usefulness for productivity, casual use, and photography.


Rolling Stone Essentials 2024: Best New Products, Brands, Sites
Rolling Stone Essentials 2024: Best New Products, Brands, Sites

BEST TV FOR GAMING

TCL 75-Inch QM7 4K Ultra HD Smart TV

Buy Now at walmart $1,298

If you’re a console gamer, then you know the value of a great 4K TV that can handle just about any next-generation game you can throw at it. Enter the TCL 75-inch Q-Class 4K Ultra HD Smart TV, the best TV for gaming in 2024.

The standout feature for this 4K TV is its brightness and color contrast when handling 4K games from the Sony PlayStation 5 and Xbox Series X. Its game mode is also one of the best features because it doesn’t sacrifice picture quality for motion smoothness, especially since it has a very low input lag when gaming. In short, the TCL QM7 is very responsive with very impressive performance with minimal-to-no motion blur, thanks to the 4K TV’s Variable Refresh Rate of up to 144 Hz.


Rolling Stone Essentials 2024: Best New Products, Brands, Sites
Rolling Stone Essentials 2024: Best New Products, Brands, Sites

BEST PORTABLE PROJECTOR

Anker Nebula Capsule Air

Buy now on nebula by anker

Advertisement
Advertisement

If you’re strapped for space, Anker’s soda-can-sized Nebula Capsule Air makes an effective case for replacing your home TV entirely. Instead of a flat, square shape, this wireless mini projector comes with its own 360-degree speaker, and fits right into the palm of your hand. You can set it up in nearly any space and it’ll still be easy for an entire group to hear the movie and get a front-row view of that bright, 100-inch display — no matter where you’re sitting. Thanks to a two-hour battery runtime (four with the power tripod), we’ve found it ideal for streaming films outdoors, so there’s no limit to where you can take your next movie night.


Rolling Stone Essentials 2024: Best New Products, Brands, Sites
Rolling Stone Essentials 2024: Best New Products, Brands, Sites

BEST OUTDOOR PROJECTOR

LG CineBeam Q 4K UHD Smart Portable Laser Projector

Buy now on lg $999.99

This stylish and portable projector from LG is the best cinematic experience you’ll get in your backyard this year. The rotating handle has two practical benefits — swinging the handle up easily lets you transport the lightweight, 3-pound projector virtually anywhere. Adjusting it down also gives you the flexibility to point and play at any angle. What we love about the LG CineBeam Q is that it displays a sharp, bright 4K picture with unreal color reproduction, even in the dark, so your movie nights will never be the same.


Rolling Stone Essentials 2024: Best New Products, Brands, Sites
Rolling Stone Essentials 2024: Best New Products, Brands, Sites

BEST TV FOR MOVIES

Hisense 75-Inch U7 Series 4K Google TV

Buy Now at Walmart $1,498

Advertisement
Advertisement

The Hisense U7 4K Ultra HD TV delivers a remarkable and very impressive picture quality with vibrant highlights and dark black levels for watching movies — thanks to the TV’s mini LED backlight design. It supports Dolby Vision for 4K video, while the 4K TV is ideal for the centerpiece of your home entertainment system. Out of the box, it runs Google TV for a very wide selection of streaming apps, such as Netflix, Hulu, Prime Video, Max, Disney+, and other services. The Hisense U7 4K Ultra HD TV also supports IMAX Enhanced movies for an IMAX experience at home.


Rolling Stone Essentials 2024: Best New Products, Brands, Sites
Rolling Stone Essentials 2024: Best New Products, Brands, Sites

BEST TV FOR SPORTS

Samsung 77-Inch OLED S95D 4K Ultra HD TV

Buy Now at Samsung $4,399.99

The Samsung S95D Series 4K Ultra HD TV is one of the best well-rounded TVs to buy in 2024. It features a massive OLED display that reduces blooming in bright images, HDR (High Dynamic Range) for 4K videos with precise and bright color contrast and darker black levels, and a  very high refresh rate of up to 144Hz for silky smooth motion during live sports. 

The 4K TV supports Dolby Atmos for premium audio quality to hear all of the action with rich clarity too. It includes built-in smart home features for streaming sports, including access to ESPN+, Sling TV, DAZN, Fox Sports, CBS Sports Network, NFL Network, NBA TV, and much more.


Rolling Stone Essentials 2024: Best New Products, Brands, Sites
Rolling Stone Essentials 2024: Best New Products, Brands, Sites

BEST TV

Samsung Frame TV

Buy on Samsung From $599.99

Advertisement
Advertisement

It seems like there’s no shortage of high-tech TVs hitting the market each year with smarter built-in features, brighter screens, and higher contrasting displays. But no other TV on the market compares to Samsung’s Frame TV — a work of high-tech art that lets you watch your favorite Netflix show (without looking like a TV at all).


Rolling Stone Essentials 2024: Best New Products, Brands, Sites
Rolling Stone Essentials 2024: Best New Products, Brands, Sites

BEST BLUETOOTH SPEAKER

Marshall Willen II

Buy at Marshall for $120

With its undeniably cool retro look, splash-friendly design, and 17-hour battery life, Marshall’s pint-sized Willen II is the brand’s best speaker to date. The Willen II pumps out deep, powerful bass from its compact dust and waterproof frame, and even comes with its own carrying strap on the back to make it more portable than the rest of the competition. The bottom line: No other speaker this size should sound this good.


Rolling Stone Essentials 2024: Best New Products, Brands, Sites
Rolling Stone Essentials 2024: Best New Products, Brands, Sites

BEST OUTDOOR SPEAKER

Bose SoundLink Flex

BUy at Bose at $149

Advertisement
Advertisement

Bluetooth speakers might make it easier to play tunes on the go, but not all of them are equipped to play outdoors. That’s where the second generation Bose SoundLink Flex comes in — a powerhouse portable speaker line with stellar sound, a water-resistant exterior, and a 12-hour battery life.


Rolling Stone Essentials 2024: Best New Products, Brands, Sites
Rolling Stone Essentials 2024: Best New Products, Brands, Sites

BEST HEADPHONES

Sonos Ace Headphones

Buy Now at Sonos $449

Although Sonos is known for making premium soundbars and speakers, the audio company made its first noise-canceling headphones with the Sonos Ace and it hit out of the park. With a minimalist, yet sophisticated design, the Sonos Ace Headphones are leaps ahead — thanks to its exceptional and balanced audio, all-day comfort on your ears, and strong noise-cancellation features, so you can really block out the world and enjoy your favorite music and podcasts. The wireless headphones even come with a elegant and tough carrying case that protects, as much as it turns heads — unlike other headphone cases.


Rolling Stone Essentials 2024: Best New Products, Brands, Sites
Rolling Stone Essentials 2024: Best New Products, Brands, Sites

BEST STREAMING STICK

Roku Streaming Stick 4K

Buy Now at target $49.99

Advertisement
Advertisement

Even considering the fact that all TVs are smart TVs and the stiff competition in the streaming device space, Roku’s 4K streaming stick remains a tech essential for 2024. Why? It makes smart TVs smarter. While built-in interfaces can be sluggish, Roku’s 4K streaming stick is responsive, with an intuitive layout of apps that’s easy to figure out for any age group. The remote is a particular standout, with a simple, uncluttered layout of buttons and the ability to search using your voice.


Rolling Stone Essentials 2024: Best New Products, Brands, Sites
Rolling Stone Essentials 2024: Best New Products, Brands, Sites

BEST EARBUDS

Bowers & Wilkins Pi8 Earbuds

Buy Now on bowers & wilkins $399

Bowers & Wilkins know how to put style in sound quality, whether that be for your car’s audio setup, or engineered into luxurious-looking headphones. Recently, their earbuds received a premium tune-up, and the Pi8 have since become our pick for the most well-rounded, well-designed earbuds of the year. We were impressed by the punchy bass, balanced mids and highs and wide soundstage — on vocal-heavy and beat-heavy songs. We also love how comfortable these buds are, feeling almost weightless when we tried them on, and the improved ANC made it so we didn’t want to take them off. What more can we say? It’s a best-in-class sound experience that looks as good as it sounds.


Rolling Stone Essentials 2024: Best New Products, Brands, Sites
Rolling Stone Essentials 2024: Best New Products, Brands, Sites

BEST TRAVEL EARBUDS

JBL Tour Pro 3

Buy on JBL at $299.95

Advertisement
Advertisement

Wildly innovative with crisp, clear sound — JBL’s latest Tour Pro 3 earbuds deliver next-level adaptive noise cancellation, a comfortable fit, and a long-lasting battery life. But what really sets the buds apart is its Smart Charging Case, which the brand says works as a transmitter to connect to in-flight entertainment systems when you’re on the go.


Rolling Stone Essentials 2024: Best New Products, Brands, Sites
Rolling Stone Essentials 2024: Best New Products, Brands, Sites

BEST SMARTWATCH

Google Pixel Watch 3

Buy Now at Best Buy $349.99

Although there are a lot of really good smartwatches in 2024, we found that the Google Pixel Watch 3 is the best of the best — based on its comfort on the wrist, premium health tracking via FitBit, accurate heart rate monitor, and wide range of new and fun watchfaces. It’s the ideal companion to the Google Pixel line of smartphones, while other Android users will get a lot out of his top-tier features and design. And from casual to formal use, or even in a professional setting, we found the smartwatch also looks great for any occasion with various interchange watch bands.


Rolling Stone Essentials 2024: Best New Products, Brands, Sites
Rolling Stone Essentials 2024: Best New Products, Brands, Sites

BEST GAMING MONITOR

Asus ROG Swift OLED Gaming Monitor

Buy Now at Asus $1,299

Advertisement
Advertisement

A premium gaming experience requires a premium gaming monitor. The Asus ROG Swift Gaming Monitor features a 32-inch display with 4K Ultra HD video quality with a super high refresh rate of 240Hz for buttery smooth performance with zero lag or stuttering. In our testing, we found this gaming monitor to be super responsive when playing Helldivers 2, World of Warcraft: The War Within, and Hi-Fi Rush, while brightness and overall usability were consistent and sharp in an absolutely stunning 4K picture quality. The Asus ROG Swift Gaming Monitor will take your gaming experience to the next level, especially for PC gaming.


Rolling Stone Essentials 2024: Best New Products, Brands, Sites
Rolling Stone Essentials 2024: Best New Products, Brands, Sites

BEST LAPTOP

MacBook Air

Buy Now at best buy $1,099

Apple didn’t reinvent the wheel with the 2024 MacBook Air, but they didn’t need to. It remains a dependable, powerful computer for creatives, professionals, and just about anyone who wants a reliable laptop. It features Apple’s new M3 chip, a vibrant Liquid Retina display, and a generously sized trackpad that’s easy to use. It’s as easy to take on the go as ever, but it makes the ideal at-home workstation thanks to support for up to two external monitors.


Rolling Stone Essentials 2024: Best New Products, Brands, Sites
Rolling Stone Essentials 2024: Best New Products, Brands, Sites

BEST GAMING LAPTOP

Razer Blade 16

Buy Now at Razer $2,899.99

For gamers, the Razer Blade 16 is the best laptop to get the most out of next-generation graphics and high performance games. We found in our testing that the Razer Blade 16 makes short work out of big games, like World of Warcraft: The War Within, Baldur’s Gate 3, Cyberpunk 2077, and other PC titles, with silky smooth performance, zero frame drops, and instant responsiveness. Plus, games look amazing on the Razer Blade 16’s vivid and sharp 16-inch OLED display, while its build quality is sleek and elegant. Rest assured, this is the ultimate gaming laptop.


Rolling Stone Essentials 2024: Best New Products, Brands, Sites
Rolling Stone Essentials 2024: Best New Products, Brands, Sites

BEST E-NOTE TAKER

Remarkable Paper Pro

Buy Now on remarkable $579

It’s all in the name: This Paper Pro e-note taker is Remarkable. The tablet features a textured surface, bright colors, and unique responsiveness that makes it feel like, well, paper — only smarter. It actually feels like digitizing your notes, instead of sacrificing the notebook for a tablet.


Rolling Stone Essentials 2024: Best New Products, Brands, Sites
Rolling Stone Essentials 2024: Best New Products, Brands, Sites

BEST POWER BANK

CUKTECH 10 Power Bank

Buy Now On Amazon $49.99

Few things are more annoying than a dead battery, whether it’s on your phone, tablet or laptop. Fortunately, that dreaded draining icon is a thing of the past thanks to the CUKTECH 10 Power Bank, one of the most powerful and reliable portable chargers we’ve tested this year. The pocket-sized charger can deliver up to 100W for your computer or get you enough juice to top off your smartphone in under an hour. Multi-device compatibility lets you boost up using USC A+C fast charging, with two ports available. The power bank self-charges quickly too, with a 15-minute charge getting you to 55 percent battery.

Everything is housed in a sleek and lightweight device, that can take you from your commutes to vacations with ease. There are a ton of power bank options out there, but few measure up to the performance, versatility and style as the CUKTECH 10.


Rolling Stone Essentials 2024: Best New Products, Brands, Sites
Rolling Stone Essentials 2024: Best New Products, Brands, Sites

BEST DIGITAL PICTURE FRAME

Aura Walden

Buy Now on aura $299

Aura’s frames help us see more of the photos we love. Their Walden frame, boasting a large 15-inch display, lets you display thousands of digital photos on your wall after adding them to the Aura app.


Rolling Stone Essentials 2024: Best New Products, Brands, Sites
Rolling Stone Essentials 2024: Best New Products, Brands, Sites

BEST WIRELESS CHARGER

Twelve South Butterfly SE

Buy Now ON TWELVE SOUTH $99.99

Without sacrificing any space, Twelve South’s latest Butterfly SE 2-in-1 charger packs plenty of charging power into a portable, minimalist package. It’s impressive that at the size and weight of an AirPods case, it can unfold into two wireless charging wings — one 15W wireless charging pad for iPhone or AirPods, and one 5W adjustable pad for charging Apple Watches. But wait there’s more — fold it 180 degrees, and you can put your watch in Nightstand mode. Flip it around, and now you can use the ButterFly like a stand for your iPhone. Small but mighty, the Butterfly SE deserves to be your next travel companion.


Rolling Stone Essentials 2024: Best New Products, Brands, Sites
Rolling Stone Essentials 2024: Best New Products, Brands, Sites

BEST PORTABLE CHARGER

Clutch Charger

Buy now on clutch $39.99

How many times have we all lugged along a portable charger on a day out, only to have forgotten the charging cable? Or not wanted to hold the weight of essentially a second phone while we wait for that battery to get out of the red? Dubbed the “world’s thinnest charger,” Clutch is charging convenience at its finest. At a feather-light 3.7 ounces, Clutch not only magnetically sticks to the back of your phone, but it also comes with its own built-in cable. By fixing the problems with most major portable chargers, it truly stands out from the pack, all while taking up less space than the rest.


Rolling Stone Essentials 2024: Best New Products, Brands, Sites
Rolling Stone Essentials 2024: Best New Products, Brands, Sites

BEST POINT-AND-SHOOT CAMERA

Fujifilm X100VI

Buy Now on fujifilm $1,599.95

Fujifilm’s new X100VI is for having fun. It’s compact yet capable and approachable yet versatile, not only allowing photographers of all levels to capture beautiful images (and video) but also making them want to do it as much as possible.


Rolling Stone Essentials 2024: Best New Products, Brands, Sites
Rolling Stone Essentials 2024: Best New Products, Brands, Sites

BEST INSTANT CAMERA

Fujifilm Instax Wide 400

Buy Now On Amazon $139.99

Instant cameras have made a comeback in the last few years, and Fujifilm is leading the charge. Their new Instax Wide 400 model successfully channels instant photography’s heyday of the 90s, letting anyone capture and print playful, rich photos on the spot.


Rolling Stone Essentials 2024: Best New Products, Brands, Sites
Rolling Stone Essentials 2024: Best New Products, Brands, Sites

BEST DSLR CAMERA

Sony A9 III

Buy Now on sony $5,999.99

The Sony A9 III was the most highly anticipated camera of 2024, and it delivered. The primary innovation is the camera’s global CMOS image sensor; a technology previously unavailable to consumers that lets you capture even the fastest-moving action.


Rolling Stone Essentials 2024: Best New Products, Brands, Sites
Rolling Stone Essentials 2024: Best New Products, Brands, Sites

BEST KARAOKE MACHINE

BONAOK Karaoke Machine

Buy Now AT WALMART $42.99

The best thing we bought ourselves this year was this BONAOK Karaoke Machine, which lets you produce a full-scale singalong session at home. With a surprisingly loud speaker, two included microphones and fun, built-in light effects, the portable karaoke machine is an instant crowd pleaser at intimate parties and large events alike. We were impressed by the sound quality of the 15-watt speaker, which brought out big bass in hip-hop songs and rap tracks, and delicate details when we were going full Mariah on the ballads. You don’t need to stay plugged in either to have a good time — a single charge lasts up to six hours. When it comes to karaoke machines, this is the all-in-one set that’s a must-have for any party.


Rolling Stone Essentials 2024: Best New Products, Brands, Sites
Rolling Stone Essentials 2024: Best New Products, Brands, Sites

BEST KARAOKE MIC

Singing Machine Wireless Karaoke Microphone

Buy Now On Amazon $20.84

Few things turn the party up quite like a karaoke mic and the Singing Machine Wireless Karaoke Microphone is our go-to party starter. With easy Bluetooth pairing, you can start singing in seconds, and we like the built-in “lead vocal removal” technology, which puts your voice front and center. Speaking of voices, six built-in voice effects make everyone sound good — or at least sound like they’re having a good time.

The portable microphone is fully wireless, freeing you up to move around the room. A single charge gets you up to four hours of playtime, though you’d be tempted to keep the tunes going all night long. The Singing Machine Karaoke Mic is the most complete karaoke microphone, and the most full you’ll have all year.


Rolling Stone Essentials 2024: Best New Products, Brands, Sites
Rolling Stone Essentials 2024: Best New Products, Brands, Sites

BEST STREAMING SERVICE FOR SPORTS

fuboTV

Get fuboTV Subscription

When all else fails, you can always stream sports on fuboTV. The streaming service has a wide variety of plans that offer hundreds of channels to watch games and events online. Whether you’re searching for a WNBA game or a local college game, fuboTV is a sports-lover’s dream.


Rolling Stone Essentials 2024: Best New Products, Brands, Sites
Rolling Stone Essentials 2024: Best New Products, Brands, Sites

BEST STREAMING BUNDLE

Hulu + Live TV

Get Hulu + Live TV Free Trial

With over 90 live channels and access to both Disney+ and ESPN+, Hulu + Live TV is the ultimate streaming bundle for movie buffs and TV-obsessed viewers alike. From streaming live sports to catching your favorite Hulu original series, Hulu + Live TV is undeniably the complete streaming package, offering a little something for everyone in your household. Bonus: Plans start at $76.99 a month and come with a three-day free trial.


Rolling Stone Essentials 2024: Best New Products, Brands, Sites
Rolling Stone Essentials 2024: Best New Products, Brands, Sites

BEST STREAMING SERVICE

DirecTV Stream

Get DirecTV Stream Subscription

Cord-cutters have no shortage of streaming services to choose from these days, but DirecTV Stream is the ultimate streamer for everything from local news to reality TV — all in one place. The streaming service has multiple different packages and offers up to 160+ channels so you can stream nearly any channel you want. Did we mention there’s a generous five-day free trial?


Rolling Stone Essentials 2024: Best New Products, Brands, Sites
Rolling Stone Essentials 2024: Best New Products, Brands, Sites

BEST CONCERT TICKET SITE

StubHub

Shop on StubHub

Sold-out tours are nothing new, but figuring out how to score reliable, legitimate stubs to see your favorite artists can feel impossible. Enter StubHub, the best ticket site for live music fans to find available seats online. Whether you’re in need of an extra stub to a sold-out event or have to resell one, StubHub guarantees authentic stubs for every event, every time.


Rolling Stone Essentials 2024: Best New Products, Brands, Sites
Rolling Stone Essentials 2024: Best New Products, Brands, Sites

BEST SPORTS TICKETS SITE

SeatGeek

shop seatgeek

There are a lot of ticket resale sites out there, but we’re fans of SeatGeek, particularly for sports fans. We love the intuitive website design that shows you availability section-by-section and row-by-row, so you can find the best seats for the best price. SeatGeek also stands out for high-quality, clear photos from each section, saving you from surprises like obstructions and awkward viewing angles.


Rolling Stone Essentials 2024: Best New Products, Brands, Sites
Rolling Stone Essentials 2024: Best New Products, Brands, Sites

BEST COLD PLUNGE POOL

Polar Monkeys Portal X

Buy Now on polar monkeys $4,750

A ton of cold plunges have been released in the last few years, but Polar Monkeys is a standout. The brand’s offerings, like this Portal X, deliver everything we want in a cold plunge — powerful cooling, filtration, and sanitation — in a minimal package that’s more attainable than the competition.


Rolling Stone Essentials 2024: Best New Products, Brands, Sites
Rolling Stone Essentials 2024: Best New Products, Brands, Sites

BEST HOME SAUNA

Plunge The Sauna

Buy Now on plunge $10,990

While Plunge may be more well known for their cold plunge tubs for muscle recovery, serious athletes and average gym Joe’s alike should seriously consider turning up the heat with The Sauna. Aesthetically, it’s an eye-catchingly modular, modern update to the traditional dry sauna, and packs in enough functionality to make it like having a spa package in your own home. You can accommodate up to five people and the benches fold up, so you can use the rubber flooring for stretching or hot yoga. But the Plunge Sauna’s main draw is its HUUM stone heater, which can get up to 230 degrees Fahrenheit. No infrared sauna will even get close to that temp, so if you’re really looking to work up a sweat, the Plunge sauna is a solid bet.


Rolling Stone Essentials 2024: Best New Products, Brands, Sites
Rolling Stone Essentials 2024: Best New Products, Brands, Sites

BEST INFRARED SAUNA

Sun Home Equinox Full-Spectrum Infrared Sauna

Buy Now at sun home $6,399

Infrared saunas have become an increasingly popular option for at-home use, and Sun Home’s Equinox sauna uses full-spectrum infrared wavelengths. The powerful sauna is capable of reaching temperatures up to 165 degrees Fahrenheit. They’re easy to assemble, made with high-quality wood, and feature an intuitive control panel for optimal comfort.


Rolling Stone Essentials 2024: Best New Products, Brands, Sites
Rolling Stone Essentials 2024: Best New Products, Brands, Sites

BEST INFRARED SAUNA BLANKET

HigherDose Infrared Sauna Blanket

Buy on Higherdose at $699

Fitness and wellness trends come and go, but when it comes to recovery, every routine needs a HigherDose Infrared Sauna Blanket. The high-tech blanket feels like a weighted blanket when you slip into it, taking all the benefits of sauna — helping to increase circulation and reducing stress — and puts it into a portable package fit for any home gym or workout space. It’s the ultimate home spa must-have.


Rolling Stone Essentials 2024: Best New Products, Brands, Sites
Rolling Stone Essentials 2024: Best New Products, Brands, Sites

BEST MASSAGE GUN

Therabody Theragun Prime Plus

Buy Now on therabody $399

Therabody (formerly Theragun) invented the massage gun, and they’ve stayed ahead of the competition ever since. Their newest offering is the Theragun Prime Plus, which adds a new element to the mix: heat. The advanced massage gun uses heated percussive therapy to speed up recovery or help you warm up before action.


Rolling Stone Essentials 2024: Best New Products, Brands, Sites
Rolling Stone Essentials 2024: Best New Products, Brands, Sites

BEST COMPRESSION BOOTS

Hyperice Normatec Elite

Buy Now on hyperice $999

Normatec just released this updated version of its compression boots, and we’re big fans. The wireless boots are powerful, comfortable, and very easy to pack away or even transport. If you want to find out why compression boots are getting so popular, Normatec has the answers.


Rolling Stone Essentials 2024: Best New Products, Brands, Sites
Rolling Stone Essentials 2024: Best New Products, Brands, Sites

BEST RED LIGHT THERAPY DEVICE

Solawave Eye Recovery Pro

Buy Now on solawave $199

We’d already been using Solawave’s OG celeb-loved red light wand and loved it, but for the chronically dark-circled and baggy-eyed of us, their new Eye Recovery Pro was a real game-changer. Since the delicate skin around your eyes can be one of the first to show signs of aging, this eye mask uses red and infrared light to target under-eye circles, crow’s feet, fine lines, and more. For less than a pricey full-face mask, it’s the easiest way we’ve found to make our eyes look brighter, and our entire face look more awake. Best part? You only wear it three minutes a day. 


Rolling Stone Essentials 2024: Best New Products, Brands, Sites
Rolling Stone Essentials 2024: Best New Products, Brands, Sites

BEST BEDDING

Parachute Linen Bundle Set

BUy on Parachute From $1088

Sleeping on Parachute’s bedding makes you feel like you’re at a five-star hotel — without the high price tags that come with it. It’s tough to pick a favorite, but the brand’s linen bundle — a top sheet, shams, fitted sheet, and duvet — has everything you need for a well-designed, chic, durable, and comfortable bedding set. No wonder it’s often sold out.


Rolling Stone Essentials 2024: Best New Products, Brands, Sites
Rolling Stone Essentials 2024: Best New Products, Brands, Sites

BEST MATTRESS

Purple RestorePremier

Buy on Purple From $3249

Get ready to have the best sleep of your life — Purple’s innovative RestorePremier mattress may look like your typical bed, but take a peek under the sheets and you’ll find that there’s a whole lotta tech designed for deep, restful sleep, night after night. Think: layers of comfortable, breathable Ultra Comfort Foam, Coolflex Coils that offer extra support, and a grid system that aims to keep you comfortable no matter your sleeping position. It’s the best hybrid mattress we’ve slept on in years.


Rolling Stone Essentials 2024: Best New Products, Brands, Sites
Rolling Stone Essentials 2024: Best New Products, Brands, Sites

BEST PORTABLE GRILL

Weber Traveler Portable Gas Grill

buy now at weber $399

This Weber Traveler nails the balance between portability and power — something most comping grills don’t do. The 40-inch-wide unit is both big enough to feed a family (or two), and small enough to fit in the back of a car or wheel around the campsite.


Rolling Stone Essentials 2024: Best New Products, Brands, Sites
Rolling Stone Essentials 2024: Best New Products, Brands, Sites

BEST GRILL

Monument Denali 605 Pro Smart Gas Grill

Buy now on monument $899.99

Unless you’re a grill master who prefers to BBQ based on vibes alone, the Monument Denali 605 Pro is the perfect balance of modern smart features and grill craftsmanship that’ll help any home cook elevate their cooking process. We’ve seen some grills overstuffed with superfluous AI in the past few years, but Monument has really unlocked the key to chef-worthy meal-making here by taking a lot of the guesswork out of grilling. The Denali 605 Pro has temperature probes to accurately cook your meats and veggies, and an integrated app that lets you control the heat levels, cook time, and even alerts for when your food is ready. Along with a clear viewing lid, the Denali 605 Pro gives you a few simple, yet effective ways to make sure you always have control over your meal, even if you’re away from the grill.


Rolling Stone Essentials 2024: Best New Products, Brands, Sites
Rolling Stone Essentials 2024: Best New Products, Brands, Sites

BEST E-BIKE

Ride1Up CF Racer1

Buy Now on ride1up $2,299

This CF Racer 1 from Ride1Up has become my go-to bike. Thanks to a carbon fiber frame, the road version clocks in at just 27.4 pounds — unbelievably light for an electric bike. It’s so light that you can ride it without E-assist, or switch on the motor for effortless cruising.


Rolling Stone Essentials 2024: Best New Products, Brands, Sites
Rolling Stone Essentials 2024: Best New Products, Brands, Sites

BEST OFFICE CHAIR

Branch Ergonomic Chair Pro

Buy Now on Branch $499

We don’t really know how, but Branch’s office chairs deliver more looks and better ergonomics at a lower price than the competition. Their new Ergonomic Chair Pro builds on both fronts, offering great support in a stylish, customizable package that won’t break the bank.


Rolling Stone Essentials 2024: Best New Products, Brands, Sites
Rolling Stone Essentials 2024: Best New Products, Brands, Sites

BEST STANDING DESK

VariDesk L-Shape Electric Standing Desk

Buy Now

VariDesk remains our favorite name in adjustable-height standing desks. All of their products are sleek and sturdy, and the electronic lowering/raising function is smooth and whisper quiet. This L-shape desk — available in a new color — is one of our favorites for those with enough space.


Rolling Stone Essentials 2024: Best New Products, Brands, Sites
Rolling Stone Essentials 2024: Best New Products, Brands, Sites

BEST MATTRESS IN A BOX

Nectar Luxe

Buy Now on nectar $1,249

Nectar has become a mainstay in the mattress world for a reason. Their mattresses cradle a wide variety of sleepers for all-night pressure relief, and they do an excellent job of keeping the temperature down. All of their products are great, but this Luxe mattress is their best offering.


Rolling Stone Essentials 2024: Best New Products, Brands, Sites
Rolling Stone Essentials 2024: Best New Products, Brands, Sites

BEST COUCH

Burrow Ember Sofa

Buy Now on burrow $1,199

When you’re ready to graduate from IKEA couches, Burrow’s Ember Sofa is the furniture piece you’re going to want to take with you on your next move. We tried out plenty of seating arrangements while moving apartments, and we couldn’t get enough of these cushions — extra wide and extra deep — that offer a generous space to sprawl out. It’s plump and comfortable without being frumpy, sophisticated but not too stuffy, with a Mid-Century Modern aesthetic that can work with almost any decor situation. Even better yet, the “Performance Chenille” material resists stains and makes it super easy to clean. It’s all-around comfort and design at an accessible price point — basically, the Goldilocks of sofas.


Rolling Stone Essentials 2024: Best New Products, Brands, Sites
Rolling Stone Essentials 2024: Best New Products, Brands, Sites

BEST ONLINE FURNITURE STORE

Article

Buy Now on article

For when you want to invest in high-quality furniture you know will last, but you don’t want to break the bank, Article is the furniture brand our editors keep coming back to again and again. We’ve picked out everything from outdoor lawn chairs and decorative poufs, to rattan headboards, and the quality holds up to some of the furniture market’s hero brands at a fraction of the price. There’s no need to hire a third-party delivery service, either — Article offers regular delivery, in-room delivery, and in-room and assembly delivery for larger items. Somewhere in-between thrifting old designer furniture and do-it-yourself building, Article’s pieces feel substantial and long-lasting, but still set the bar for modern style.


Rolling Stone Essentials 2024: Best New Products, Brands, Sites
Rolling Stone Essentials 2024: Best New Products, Brands, Sites

BEST SHEET SET

The Citizenry Organic Stonewashed Percale Bedding

Buy Now on the citizenry $143.65

Hot sleepers rejoice — switching out our cotton sheets for Citizenry’s new Organic Stonewashed Percale Bedding helped us get the coolest night’s sleep of the year. It’s all thanks to Citizenry’s unique breathable weave, which was loomed to be cool and smooth to the touch. We never felt like we sweat too much in these sheets, but we weren’t shivering with the air conditioner on full blast, either. After a couple washes, they maintained their luxe looks and a touchable softness, too. If you’re still sweating in linen, and want the smooth, crisp feel of cotton, these sheets are for you. 


Rolling Stone Essentials 2024: Best New Products, Brands, Sites
Rolling Stone Essentials 2024: Best New Products, Brands, Sites

BEST AIR PURIFIER

Rabbit Air BioGS 2.0 Ultra Quiet Air Purifier

Buy Now on rabbit air $369.95

Rabbit Air’s BioGS 2.0 Ultra Quiet Air Purifier is a real silent operator, with a motor so whisper-quiet you won’t even notice how hard it’s working to purify your home. While a regular HEPA filter might also suffer from a build-up of the same dirty particles it’s supposed to be clearing out, this purifier uses a unique BioGS HEPA filter that reduces common pollutants like dust mites, mold, pollen and pet dander trapped on the filter, so you won’t have to change it as often. All this with a clean, “air flow”-inspired shape that won’t stand out in your home — air purification has never been so cool.


Rolling Stone Essentials 2024: Best New Products, Brands, Sites
Rolling Stone Essentials 2024: Best New Products, Brands, Sites

BEST COFFEE MAKER

De'longhi Eletta Explore

Buy Now on de'longhi

The crème de la crème of home espresso machines, De’Longhi’s Eletta Explore offers a whopping 50+ different options and customizable settings on a sleek panoramic touchscreen. From classic black coffee and single shots to cold brew drinks and iced lattes topped with the perfect amount of cold foam, this luxe, automated appliance really puts the power to create barista-level beverages at the touch of a button. Its specialized cold-extraction process even delivers intermittent pressure to extract the optimal flavor and aroma for cold brew in under three minutes. Simple and intuitive, consider it a compact café just for your counter.


Rolling Stone Essentials 2024: Best New Products, Brands, Sites
Rolling Stone Essentials 2024: Best New Products, Brands, Sites

BEST CBD BRAND

Sunday Scaries

Buy Now on sunday scaries

If you’ve been feeling overwhelmed by all the non-psychoactive cannabinoid du jour choices out there, Sunday Scaries is one of the easiest and least intimidating ways to ease into a stress-relieving routine. They’ve got the best of all CBD worlds —  their gummies can easily be tossed in your backpack or purse and eaten for 10mg of CBD to ease your daily frustrations. We love that their CBD Oil has an extra restful oomph, with 15mg per dropper you add directly under your tongue or into your beverage when you need a bigger break (with the added bonus of vitamins B12 and D3, too).


Rolling Stone Essentials 2024: Best New Products, Brands, Sites
Rolling Stone Essentials 2024: Best New Products, Brands, Sites

BEST THC BRAND

Gossamer

Buy Now on gossamer

Gossamer isn’t your dad’s spliffs (or your mom’s gummies) — this elevated cannabis publication has curated the vibe of all vibes for your next smoke sesh. Edibles can sometimes lean too into “childhood candy” flavor territory, but collaborations like with Brooklyn-based Chef Tara Thomas for a full-spectrum CBD edible inspired by Turkish delight are made for a more elevated palate. If you’re ready for some THC, their Nesting Set is high design for the high-minded, something functional yet sleek enough to display on your coffee table.


Rolling Stone Essentials 2024: Best New Products, Brands, Sites
Rolling Stone Essentials 2024: Best New Products, Brands, Sites

BEST GAMING CHAIR

Mavix M9 Gaming Chair

Buy Now at mavix $999

The Mavix M9 Gaming Chair is one of the best ways to stay comfortable and cool with proper back, lumbar, neck, and body support for all gaming sessions. It has an extra wide 22-inch seat that feels thick and sturdy, while it’s made from temperature-regulating fabrics and the company’s M-Foam cooling gel with open airflow to keep you from sweating during intense campaigns. The gaming chair also feels balanced with an adjustable backrest and extended recline. It also looks very professional, instead of overly childish and kid-like like other gaming chairs, when you just want to get down to business.


Rolling Stone Essentials 2024: Best New Products, Brands, Sites
Rolling Stone Essentials 2024: Best New Products, Brands, Sites

BEST WATER BOTTLE

CamelBak Podium Steel

Buy Now at rei $35.00

With the rising popularity of gravel biking and the trend toward wider road bike tires, many cyclists are coming around to the idea that it’s okay to sacrifice a little speed for comfort. CamelBak’s newest water bottle signals a sea change. It’s the first time the brand has traded lightweight plastic for insulated stainless steel in its Podium water bottle line. The result is truly ice-cold water for those blisteringly hot climbs. Off the bike, a simple turn of the valve seals the bottle for a truly drip-free experience.


Rolling Stone Essentials 2024: Best New Products, Brands, Sites
Rolling Stone Essentials 2024: Best New Products, Brands, Sites

BEST SOFT COOLER

BruMate MagPack 18-Can Shoulder Sling Soft Cooler

Buy Now at brumate $249.99

Having a bulletproof cooler that can keep drinks and food on ice for four days is all fun and games until you have to drag it across the sand to get to the bonfire. BruMate’s MagPack combines the durability of a hard cooler with the portability of a soft one, making for a cooler that you’ll actually want to carry, not just leave in the trunk. One of the most clever additions to the cooler is the lid — while it’s typically very easy to forget to properly close the cooler, the BruMate features a magnetic lid to keep the cold in. It keeps ice for 24+ hours, making it the perfect companion for beach days, overnight camping trips, and park hangs.


Rolling Stone Essentials 2024: Best New Products, Brands, Sites
Rolling Stone Essentials 2024: Best New Products, Brands, Sites

BEST HARD COOLER

Dometic CFX2 37 Electric Cooler

Buy Now on dometic $699.99

Traditional coolers still have their place in our hearts (and at our backyard BBQs), but Dometic’s all-new CFX2 37L Electric Cooler should be the go-to solution for any adventure on the road, whether you’re just heading to the local park for a picnic, or piling everyone in the van to head down to the shore. No more packing everything in ice and hoping it stays cold by the time you get to your destination — we’ve plugged it into the trunk of our car for multiple road trips, and it’s kept everything from charcuterie ingredients to a 12-pack of IPA (it fits 48) as cold as –7 degrees Fahrenheit. The front panel shows you exactly how frosty it is inside and you can control the temp from the outside, or through the smartphone app. Trust us when we say that with the Dometic CFX2 37 Cooler, it has never been easier to keep your food fresh on-the-go.


Rolling Stone Essentials 2024: Best New Products, Brands, Sites
Rolling Stone Essentials 2024: Best New Products, Brands, Sites

BEST FIRE PIT

Cuisinart Cleanburn Smokeless Fire Pit

Buy Now at cuisinart $249.99

You know what’s great? Sitting around a fire pit in your backyard and getting toasty without all the eye-watering smoke ruining the outdoor ambiance. You know what’s not so great? When the set-up (or clean-up) gets in the way of the fun. Thanks to its unique, bowl-shaped design, we’ve found Cuisinart’s Cleanburn Fire Pit to be the easiest way to enjoy a quintessential campfire experience sans-smoke. Just one simple design tweak makes it all the more simple to reach in and light the wood, and remove the integrated ash tray from the base when you’re done. It’s so streamlined, in fact, that the curved shape lets heat radiate out towards you and not just up at the sky. Bottom line — it’s the hottest fire pit in town.


Rolling Stone Essentials 2024: Best New Products, Brands, Sites
Rolling Stone Essentials 2024: Best New Products, Brands, Sites

BEST PIZZA OVEN

Ooni Koda 2 Max

Buy now Ooni at $999

Stop scrolling Uber Eats for a second — your new favorite pizza spot is right at home, thanks to Ooni’s newest Koda 2 Max. The world’s best portable pizza oven can fire up personal-sized pizzas in under two minutes, is easy to set up, simple to clean, and connects to a single propane tank.


Rolling Stone Essentials 2024: Best New Products, Brands, Sites
Rolling Stone Essentials 2024: Best New Products, Brands, Sites

PICKLEBALL SET

Recess High Noon Set

Buy Now at recess $241.00

If you’re looking to up your Pickleball game, Recess has everything you need from stylish apparel to gym to accessories like bags and hats. The brand’s signature is their paddle sets, which feature stylish designs and come with everything you need to get started. They’re not just good-looking, though; Recess’ paddle sets are made with durable fiberglass, a 14mm thick honeycomb core, and a sweat-proof faux leather grip. The set includes 3 pickleballs, a carrying bag, and canvas covers. Whether you’re just starting or starting to get serious, we’re fans of Recess’ pickleball sets.


Rolling Stone Essentials 2024: Best New Products, Brands, Sites
Rolling Stone Essentials 2024: Best New Products, Brands, Sites

BEST CAMPING CHAIR

Cliq EpiQ Lounge Camping Chair

Buy Now at cliq $279.99

Camping usually means an amount of roughing it, and while that’s undoubtedly part of the fun, there’s no shame in bringing a little comfort to the trail. Cliq’s investment-worthy camping chair is made from durable ballistic nylon to support up to 400 pounds, but it weighs less than 7 pounds. And while everyone else will be locked in a wrestling match with their camping chairs, we’ll already be lounging thanks to the MAGIQ Hub that quickly deploys and retracts the chair. If you’re looking for convenience and comfort, Cliq’s EpiQ is the ideal camping companion.


Rolling Stone Essentials 2024: Best New Products, Brands, Sites
Rolling Stone Essentials 2024: Best New Products, Brands, Sites

BEST COFFEE SUBSCRIPTION BOX

Bean Box

Buy Now AT BEAN BOX $20+

We’re very particular about our coffee, which is why we’ve always shied away from coffee subscription services. The offerings are often too generic or too restrictive, making you feel like you’re signed up for some coffee closeout program rather than acquiring fresh beans. But this year, we started picking up coffee from Bean Box, a better coffee subscription service that tailors its delivery to your exact tastes and curiosities.

We loved our Bean Box World Coffee Tour box, which introduced us to rare and unique beans from South America, Africa and Asia, produced by family-owned roasters from around the world. Organized into convenient 12 oz. packs — enough for about 2-3 cups of coffee — each day offered an exciting unboxing of new flavor profiles and drinking experiences, and we were able to try some pretty special blends that we would never have picked up ourselves. Since many of the beans are exclusive to Bean Box, it means we would never have been able to find these elsewhere either. Keep track of what you like, and Bean Box can have those beans redelivered at a cadence of your choice. Whether you’re a coffee connoisseur or just coffee-curious, Bean Box is our favorite way to discover something new and the best place to get your java fix online.


Rolling Stone Essentials 2024: Best New Products, Brands, Sites
Rolling Stone Essentials 2024: Best New Products, Brands, Sites

BEST ONLINE BEDDING SITE

Brooklinen

shop brooklinen

When it comes to something as seemingly simple as bedding, getting the details right matters. Brooklinen’s Percale sheets are OEKO-TEX certified and made with 270 thread count long-staple cotton for durability and softness. Brooklinen’s sheets come in a wide range of stylishly simple colors and prints, and sizes range from Twin to California King. From sateen to linen to flannel, Brooklinen’s bedding is built for year-round comfort.


Rolling Stone Essentials 2024: Best New Products, Brands, Sites
Rolling Stone Essentials 2024: Best New Products, Brands, Sites

BEST COFFEE MAKER

Ninja Luxe Café

Buy Now at target $499.99

The Ninja Luxe Café combines convenience with quality and is capable of brewing drip coffee, espresso, and even fast cold brew. The built-in grinder automatically adjusts grind size depending on the type of beans used and what you’re brewing, and the steam wand makes brewing everything from cappuccinos to flat whites shockingly easy.


Rolling Stone Essentials 2024: Best New Products, Brands, Sites
Rolling Stone Essentials 2024: Best New Products, Brands, Sites

BEST PORTABLE COFFEE MAKER

OXO Rapid Brewer

Buy Now at oxo $39.99

OXO gets kitchen gear right, and the brand’s new Rapid Brewer is an excellent way to make espresso-strength coffee on the go or at the office. It’s also a great option for at-home use, if you don’t have the space or need for a full-size espresso machine. It’s capable of brewing coffee hot or cold, and the built-in mesh filter makes for mess-free cleanups. If you’re tired of settling for mediocre coffee while traveling, OXO’s Rapid Brewer has you covered.


Rolling Stone Essentials 2024: Best New Products, Brands, Sites
Rolling Stone Essentials 2024: Best New Products, Brands, Sites

BEST WORKOUT APPAREL BRAND

Vuori

shop vuori

Combining workout-ready fabrics with work-ready silhouettes, Vuori makes go-anywhere, do-anything apparel. The styles come in subdued colors with minimal branding, and the moisture-wicking materials can handle whatever the day has in store. Standout styles include the Kore short, which features four-way stretch and a built-in liner to tackle any activity.


Rolling Stone Essentials 2024: Best New Products, Brands, Sites
Rolling Stone Essentials 2024: Best New Products, Brands, Sites

BEST WORKOUT SHOES

Vivobarefoot Motus

Buy Now on vivobarefoot $200

My gym has a strict shoes-on policy, which I dislike. Luckily, I found something even better than going barefoot: Vivobarefoot’s Motus shoe. The zero-drop shoe is more stable than sneakers can be and encourages natural, strong movements — whether I’m squatting heavy or doing HIIT workouts with a kettlebell.


Rolling Stone Essentials 2024: Best New Products, Brands, Sites
Rolling Stone Essentials 2024: Best New Products, Brands, Sites

BEST RUNNING SHOES

Brooks Ghost Max 2

Buy Now on brooks $150

I’ve logged dozens of miles in Brooks’ new Ghost Max 2 and enjoyed all of them. The plush cruisers have helped me slow down, enjoy my jogs, and remember how fun it is to get out and run.


Rolling Stone Essentials 2024: Best New Products, Brands, Sites
Rolling Stone Essentials 2024: Best New Products, Brands, Sites

BEST SWIMWEAR BRAND

Outerknown

shop swimwear at outerknown

Kelly Slater — the world’s best surfer — could have started a run-of-the-mill clothing brand, slapped his name on it, and called it a day. Instead, the 11-time world champion made one of the best new casual clothing brands on the market, Outerknown. Their swimwear is the highlight (no surprise), delivering ultra-rugged performance and champ-worthy looks.


Rolling Stone Essentials 2024: Best New Products, Brands, Sites
Rolling Stone Essentials 2024: Best New Products, Brands, Sites

BEST JEWELRY BRAND

Catbird

Shop Catbird Jewelry

When it comes to iconic jewelry brands, one place always comes to mind: Brooklyn-based Catbird, which has something chic, classic, and beautiful for every occasion. From their timeless gold stacking rings to their collabs with rockstars like Phoebe Bridgers and boygenius, there’s no better place to find jewelry than Catbird.


Rolling Stone Essentials 2024: Best New Products, Brands, Sites
Rolling Stone Essentials 2024: Best New Products, Brands, Sites

BEST ESSENTIALS BRAND

Everlane

Shop Everlane Products

Timeless, sustainable, and chic — Everlane checks all the boxes for clothing essentials that look stylish no matter where you’re heading, from everyday button-downs to premium T-shirts, cashmere sweaters, and denim. In lieu of endless drops and on-the-way-out trends, Everlane takes sustainability seriously, putting a focus on using recycled and organic materials for pieces that are designed to last you for years to come.


Rolling Stone Essentials 2024: Best New Products, Brands, Sites
Rolling Stone Essentials 2024: Best New Products, Brands, Sites

BEST EYEWEAR BRAND

Persol

shop persol glasses

Persol has been an iconic eyewear brand for decades, but recently their throwback style has been looking better than ever. From the classic 649 to the sleek, Nineties-inspired PO2747S, Persol has a sleek, sophisticated shape for every face.


Rolling Stone Essentials 2024: Best New Products, Brands, Sites
Rolling Stone Essentials 2024: Best New Products, Brands, Sites

BEST SUNGLASSES BRAND

Ray-Ban

shop ray ban

Buying stylish sunglasses doesn’t need to be complicated, and there’s a reason Ray-Ban has been a perennial favorite for decades. As the brand behind the Wayfarer, Aviator, and Clubmaster, Ray-Ban is a tried and true icon.


Rolling Stone Essentials 2024: Best New Products, Brands, Sites
Rolling Stone Essentials 2024: Best New Products, Brands, Sites

BEST SPORTS MERCH STORE

'47 Brand

shop 47 brand

’47 Brand is the ultimate store for sports fans, but their styles won’t make you look like you just stepped off the field. The brand’s comfortable “Clean Up” hats have the kind of classic dad hat look that we consistently reach for. ’47 Brand stocks everything from retro jerseys to classic tees for every American sport you can think of, from baseball to NASCAR.


Rolling Stone Essentials 2024: Best New Products, Brands, Sites
Rolling Stone Essentials 2024: Best New Products, Brands, Sites

BEST T-SHIRT BRAND

Buck Mason

Buy on Buck Mason at $45

The coolest T-shirts on the planet are made in Mohnton, PA, simple, and cost only $45. Buck Mason is the timeless T-shirt MVPs, crafting classic pieces that somehow just keep getting better with a little wear and tear. We should know — it’s all we own.


Rolling Stone Essentials 2024: Best New Products, Brands, Sites
Rolling Stone Essentials 2024: Best New Products, Brands, Sites

BEST ATHLEISURE BRAND

Alo Yoga

Shop Alo Gear

A celeb-beloved workout and yoga apparel label, Alo has become the coolest athleisure brand on the block this year. From its comfortable, stylish apparel (the Double Take tee and Conquer tanks are faves), to its debut Alo Runner sneakers — the stylish running shoes you’ll never want to take off — Alo makes getting dressed for any occasion a walk in the park.


Rolling Stone Essentials 2024: Best New Products, Brands, Sites
Rolling Stone Essentials 2024: Best New Products, Brands, Sites

BEST SOCKS BRAND

Smartwool

smartwool sock finder

I have a pair of Smartwool’s lightly cushioned wool hiking socks, and they’re one of those pieces I look forward to having again while they’re in the wash. They’re super cozy for laying around, but also super capable for hiking, skiing, or just walking around in the cold months.


Rolling Stone Essentials 2024: Best New Products, Brands, Sites
Rolling Stone Essentials 2024: Best New Products, Brands, Sites

BEST BOOTS BRAND

Tecovas

Shop Tecovas Boots

Cowboy boots are having a moment — and everyone you know is wearing Tecovas. The reason? Designed in Austin, Tecovas are built to last with thoughtful construction, premium leather materials, and a ton of shapes, sizes, and styles to choose from. In short, your footwear collection’s not complete without a pair of Tecovas boots.


Rolling Stone Essentials 2024: Best New Products, Brands, Sites
Rolling Stone Essentials 2024: Best New Products, Brands, Sites

BEST SNEAKER BRAND

Cariuma

shop cariuma

Plenty of apparel brands nod to sustainability, but Cariuma has made it a core tenet of its brand identity. The brand’s stylish skate-inspired sneakers are available in canvas, leather, or suede, with eco-friendly, comfortable details like cork insoles. The leather and suede versions are Leather Working Group certified, and with each purchase, Cariuma plants two trees. In short, Cariuma makes durable shoes with a light footprint.


Rolling Stone Essentials 2024: Best New Products, Brands, Sites
Rolling Stone Essentials 2024: Best New Products, Brands, Sites

BEST GYM BAG

Calpak Fit Gym Bag

Buy Now on calpak $119

Considering how good their travel gear is, we’re not surprised that Calpak absolutely nailed it with their Fit gym bag. At 25 liters, it’s not bulky, but still big enough for a change of clothes, daily essentials, and some gym gear. Organization options are excellent too with a separate shoe compartment (throw sweaty stuff in there too), an internal strap for beverages, and even adjustable yoga mat straps. Plus, the bag’s minimalist look makes it stylish and versatile enough to carry around the office after you’re done with your sweat sesh.


Rolling Stone Essentials 2024: Best New Products, Brands, Sites
Rolling Stone Essentials 2024: Best New Products, Brands, Sites

BEST LUGGAGE BRAND

Away

Shop Away Luggage

From its Carry-on Flex to the Large Suitcase, there’s no other luggage brand we love traveling with more than Away. The durable exteriors and lightweight, easy-to-clean shells make hauling any of its carry-ons a breeze, while its new soft-sided luggage and duffels make packing easy thanks to their spacious interiors. Bonus: All Away luggage comes with a lifetime warranty, making it the best luggage brand for frequent fliers.


Rolling Stone Essentials 2024: Best New Products, Brands, Sites
Rolling Stone Essentials 2024: Best New Products, Brands, Sites

BEST WATCH BRAND

Timex

shop timex

Timex has always been a go-to for affordable, stylish watches, but lately, the brand has been stepping up its game. Not every 170-year-old looks as fresh as Timex, but the brand has been digging into its deep archives to unveil some nearly-forgotten gems that look just as good in 2024 as they did when they were first released.

In addition to archive hits like the Q and Marlin lines, Timex has teamed up with legendary watch designers like Giorgio Galli and put their spin on character watches with the long-running Peanuts line. Affordable yet durable, Timex continues to live up to the classic “takes a licking and keeps on ticking” slogan.


Rolling Stone Essentials 2024: Best New Products, Brands, Sites
Rolling Stone Essentials 2024: Best New Products, Brands, Sites

BEST DENIM BRAND

Madewell

shop madewell

The menswear world was buzzing when Madewell first rolled out its men’s collection, and while the men’s line includes everything from knit polos to sneaker collabs, Madewell Men’s bread-and-butter has been denim. From jeans to denim jackets, Madewell’s denim is comfortable and stylish, with fits for every style.


Rolling Stone Essentials 2024: Best New Products, Brands, Sites
Rolling Stone Essentials 2024: Best New Products, Brands, Sites

BEST DRESS SHOES BRAND

Amberjack

shop amberjack

Even in an era where WFH dominates, there are still plenty of settings that call for a proper pair of dress shoes. But proper doesn’t have to mean stuffy. Amberjack combines full-grain leather with a proprietary TPU outsole for a shoe that’s business up top and comfort on the bottom. With a ton of colors to choose from and sizes between 7 and 14, it’s easy to find the right fit for every occasion.


Rolling Stone Essentials 2024: Best New Products, Brands, Sites
Rolling Stone Essentials 2024: Best New Products, Brands, Sites

BEST BODY WASH

Every Man Jack

shop every man jack

Body wash that gets you excited for your morning routine doesn’t have to cost a ton. Every Man Jack makes hydrating, cleansing body washes that come in a wide range of scents. The appeal is simple; Every Man Jack makes men’s grooming essentials that are a step above the ordinary, without being exorbitantly priced.


Rolling Stone Essentials 2024: Best New Products, Brands, Sites
Rolling Stone Essentials 2024: Best New Products, Brands, Sites

BEST SUNSCREEN BRAND

Vacation

Shop Vacation Sunscreens

We take sun protection seriously, but who says you can’t have a little fun with it? Say hello to Vacation, the game-changing sunscreen brand that will actually make you want to reapply throughout the day. The brand’s Classic Lotion transports you beachside with its tropical-forward fragrance, while the Classic Whip SPF literally looks like a treat in a can. Make that PTO request — it’s time to book that vacation.


Rolling Stone Essentials 2024: Best New Products, Brands, Sites
Rolling Stone Essentials 2024: Best New Products, Brands, Sites

BEST FRAGRANCE BRAND

Aēsop

Shop Aesop Products

Anyone who’s walked into an Aēsop shop knows just how addictive their products are. And while the brand might be well-known for its lotions and soaps, Aēsop’s line of fragrances — from the floral notes of Gloam to the incredibly fresh scent of Virēre — have become a mainstay spray this year. Nothing smells better.


Screenshot
Screenshot

BEST RAZOR

Harry's The Truman Razor

buy now at harry's $10.00

Founded in 2012, Harry’s was an early darling of the DTC world, and they’ve outlasted many of the brands that have come since. The brand still runs the subscription service they became known for, but you can also pick up their razors in retail stores, too.

Harry’s signature refills have five blades with a lubricating strip for a comfortable shave, and the head flexes with pressure for even, nick-free results. The refillable heads cut down on waste, and the razor handles are hefty and comfortable to hold. Plus, the razor comes with a cap for the head, making it easy to toss it in your dopp kit and take it on the go.


Rolling Stone Essentials 2024: Best New Products, Brands, Sites
Rolling Stone Essentials 2024: Best New Products, Brands, Sites

BEST BODY TRIMMER

Meridian The Trimmer Plus

Buy Now on meridian $89

I hated trimming down there — until I bought a Meridian. The brand says it’s designed for “butts, nuts, pits, ‘staches and just about anywhere you want to groom,” and they aren’t lying. It’s one of the most versatile trimmers I’ve used, and there are no unnecessary attachments or features.


Rolling Stone Essentials 2024: Best New Products, Brands, Sites
Rolling Stone Essentials 2024: Best New Products, Brands, Sites

BEST TRIMMER

Philips Norelco OneBlade

Buy Now at Philips $ 29.96

The Philips Norelco OneBlade is one of the best grooming tools to maintain a mustache, goatee, or manicured beard — thanks to its precision electric blades, adjustable facial hair lengths, and multiple settings for trimming, shaving, and touching up your look. It has an impressive battery life of up to 45 minutes per charge via USB, which is more than enough for properly grooming your facial hair. The Philips Norelco OneBlade is also waterproof, so it’s best for wet shaves in the shower or dry trims when you just wake up in the morning. It even has textured grip to minimize mistakes.


Rolling Stone Essentials 2024: Best New Products, Brands, Sites
Rolling Stone Essentials 2024: Best New Products, Brands, Sites

BEST BEARD CARE BRAND

The Beard Club

Buy Now at The Beard Club

If you have a beard, then you know what a pain it is to maintain and take care of your facial hair. However, the Beard Club produces beard-care products that make it a joy to use, including shampoos, leave-in conditioners, beard oils and balms, pomades and waxes, and more. In fact, if you have a hard time actually growing your beard, the company even has hair growth tools that promote better hair growth and blood circulations, such as derma rollers, vitamins, oils, and sprays.

From grooming to care and growth and maintenance, the Beard Club is your one-stop shop for your beard and facial hair.


Screenshot
Screenshot

BEST BAR SOAP

Dr. Squatch

Buy Now On Amazon $35.00

Is Dr. Squatch a real doctor? Doubtful, but the brand knows how to make natural soaps with rugged scents. The soap bars combine natural ingredients like oatmeal for exfoliation, shea butter for soothing, and activated charcoal for deep cleaning. The soaps are made the old-fashioned way, using cold process methods for a longer-lasting, smoother texture.


Rolling Stone Essentials 2024: Best New Products, Brands, Sites
Rolling Stone Essentials 2024: Best New Products, Brands, Sites

BEST MEN’S SKINCARE BRAND

Lumin

shop lumin

Lumin’s recipe lists are small, but the results are big. From their cleansers to moisturizers to dark circle balm, everything feels clean and, well, works. If you’re looking to overhaul your bathroom routine, give Lumin a try.


Rolling Stone Essentials 2024: Best New Products, Brands, Sites
Rolling Stone Essentials 2024: Best New Products, Brands, Sites

BEST HAIRCARE BRAND

Jack Black

Buy Now on jack black

While we’re often quick to bash multi-purpose soaps, Jack Black has elevated the wash routine with premium quality scents and luxe-feeling haircare products that translate to our locks feeling healthier and more hydrated. Their Turbo Wash Energizing Cleanser is one of the only two-in-one shampoo-body washes that we recommend — making it ideal for traveling in this 3-ounce container. The ingredients (which include eucalyptus, rosemary extract, and juniper berry) do double duty by scrubbing away grime and leaving a rejuvenating scent that makes us feel ready to face the day as soon as we step out of the shower.


Rolling Stone Essentials 2024: Best New Products, Brands, Sites
Rolling Stone Essentials 2024: Best New Products, Brands, Sites

BEST SKINCARE BRAND

The Ordinary

shop The ordinary

One of the best overall skincare brands right now is The Ordinary. The brand is need-focused, so you can pick up products targeted at specific concerns, be it aging, redness, shine, or puffiness.


Best of Rolling Stone

Sign up for RollingStone's Newsletter. For the latest news, follow us on Facebook, Twitter, and Instagram.

Advertisement
Advertisement
Advertisement